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Price: 19.99 $

VINTAGE VIBES, TOTAL SUPPORT A classic cone-shaped design gives this Playtex 18 Hour bra a vintage vibe, but the famous M Frame design supports you in the comfort of a wireless bra. Your shoulders will thank you for the contoured cushion straps that relieve pressure and help prevent dig-in – because no one likes that. What you WILL like are the non-foam cups that provide fuller coverage and a built-up back with back and side smoothing, giving you a smooth, sleek look under any outfit. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. COMFORT STRAPS – Contoured, cushioned straps adjust with ease, are designed to stay in place, and help prevent dig-in. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. DETAILS MATTER – Satiny floral print combines a feminine look with outstanding support. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: G ; band size: 46

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Price: 0 $

YOUR EVERYDAY SECRET Elevate your natural shape with the Maidenform light lift silicone bra insert, designed to move with you while providing smooth, seamless support. Its banana-shaped design molds to your curves, creating a discreet silhouette under any outfit. Add a subtle, flattering lift to your favorite bra for enhanced shape without extra bulk, giving you a polished, natural look. Comfortable, reusable, and easy to wear, these breast pads slip effortlessly into place so you can feel confident all day. Perfect for everyday wear or special occasions, it’s the simple, elegant solution for lift, shape, and understated support. AS SEEN ON TIKTOK – These women’s light lift bra inserts have been featured on TikTok for their versatile design and effortless everyday wear, providing a natural lift and shape while working seamlessly with your favorite bras. DESIGNED FOR YOUR SHAPE – This banana-shaped silicone bra insert molds to your natural curves, creating a smooth, seamless silhouette. Slip it into your bra for discreet support that moves naturally with you. NATURAL BOOST – Adds a subtle, flattering lift when paired with your favorite women’s bra. Enhances your shape effortlessly without adding bulk, giving you a polished, natural look under clothes. SIMPLE & DISCREET – Just place the breast pad inside your bra where you want extra lift. Comfortable, reusable, and barely noticeable, it’s an easy way to feel confident every day.

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Price: 19.99 $

SMOOTHING COMFORT YOUR CURVES DESERVE Soft and silky and sleek. Cool and breathable too. No matter how you describe it, this 18 Hour wireless bra offers the comfort your curves deserve. Designed to provide all-over smoothing, this full-coverage bra offers extra side and back support to help you win the battle of the bulge. The moisture-wicking fabric and breathable lining keep you cool and feel silky-soft against the skin. Sleek non-foam cups and chic satin trim give you a smooth look under any outfit. With a design made for comfort, it’s the perfect go-to for everyday wear. ALL-OVER SMOOTHING – All-around smoothing with extra back and side support. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SMOOTH AND SILKY – Soft design with satin trim at the neckline for a barely-there look under tees and clingy knits. KEEP YOUR COOL – Wicking fabric and a breathable liner keep you feeling cool and comfortable all day long. NO-SLIP STRAPS – Adjustable Comfort Straps are cushioned and designed to stay put. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: DD ; band size: 40

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Price: 27 $

LOVE AT FIRST FIT Meet the Bali Lilyette Dream Keyhole Minimizer Bra, an essential addition to your women’s clothing and lingerie collection. This minimizer bra for women is designed with minimizing cups that reduce bust projection by up to 1 1/2 inches, helping your clothes fit and flatter better. The plunge neckline adds wardrobe versatility, letting you wear low-cut tops and dresses with confidence, while encased Dreamwire technology reduces underwire poke-through for lasting comfort. Crafted with lightweight, unlined cups and smooth shimmery fabric, this bra feels soft on skin and creates a sleek look under fitted tops and t-shirts. Built-up cotton-lined straps and a 2-ply back panel deliver extra support, while hidden elastic in the back wing provides added comfort against your body. Adjustable straps allow you to customize your fit, and the Lily Fit System ensures a bra that minimizes size, not shape, for a natural silhouette. Whether you’re at the office, running errands, or dressing up for a special event, this women’s bra combines shaping, comfort, and confidence in one elegant design. MINIMIZES BUST PROJECTION – This Bali Lilyette minimizer bra for women features minimizing cups that reduce bust projection by up to 1 1/2 inches, helping your women’s clothing fit more smoothly. PLUNGE NECKLINE VERSATILITY – The plunging V-neckline makes this women’s bra ideal for low-cut tops and dresses, offering wardrobe flexibility while still delivering the shaping support of a minimizer bra. ALL-DAY UNDERWIRE COMFORT – Encased Dreamwire technology reduces underwire poke-through and digging, giving you dependable support in women’s underwear and bras without the discomfort. LIGHTWEIGHT & UNLINED CUPS – Shimmery fabric creates a smooth, sleek look under fitted tops while the unlined design keeps this minimizer bra for women feeling lightweight and soft against your skin. STRAPS & BACK SUPPORT – Built-up cotton-lined straps and a 2-ply back panel give this women’s bra extra support, while hidden elastic in the back wing provides added comfort and security. CUSTOMIZED FIT & LILY FIT SYSTEM – Adjustable straps let you personalize your fit, and the Lily Fit System ensures shaping that minimizes size, not shape, for a natural silhouette in everyday wear. ; cup size: D ; band size: 36

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Price: 27 $

DESIGNED TO DISAPPEAR Designed to disappear under clothing while delivering confident support, the Flawless Fit Underwire Bra for women is built to move with your body and feel like a natural extension of you. Full-coverage foam bra cups create a smooth, shaping silhouette that feels supportive without adding bulk, while Lycra Adaptiv fabric molds to your shape for a personalized fit that adjusts as you move. The fabric stays comfortably in place for a second-skin effect that’s easy to put on and take off, making this women’s t-shirt bra feel effortless from morning through night. A soft yet durable mesh sling and supportive inserts enhance structure while maintaining a lightweight feel, and built-up sides and back provide all-around smoothing for a clean look under tees, blouses, and dresses. Adjustable, convertible bra straps offer customizable support and wardrobe flexibility, letting you switch up your look without switching bras. Thoughtfully engineered for comfort, adaptability, and everyday wear, this women’s underwire bra delivers a smooth fit you can rely on-designed to flatter your shape, support your movement, and keep you feeling confident in whatever the day brings. COORDINATED COLLECTION – Designed to pair perfectly with matching underwear styles, this full-coverage women’s t-shirt bra makes it easy to build a seamless, coordinated lingerie wardrobe with a consistent fit and polished look. ADAPTIVE COMFORT FABRIC – Lycra Adaptiv fabric molds to your shape for a personalized fit that adjusts as you move, helping the t-shirt bra for women always feel comfortable, flexible, and supportive. SECOND-SKIN FEEL – This women’s underwire bra stays comfortably in place for a smooth, second-skin effect that’s easy to put on and take off, creating a barely-there feel you’ll want to wear all day. TARGETED SUPPORT DESIGN – This bra for women features a soft yet durable mesh sling and supportive inserts that add structure where you need it, while maintaining a lightweight feel that supports without feeling restrictive. ALL-AROUND SMOOTHING – Built-up sides and back provide smoothing support that helps create a clean, flattering look women’s bra look under fitted tops, dresses, and everyday layers. CUSTOMIZABLE STRAPS – Adjustable, convertible straps allow you to tailor support and styling, giving you wardrobe flexibility to wear this women’s t-shirt bra multiple ways with confidence. ; cup size: D ; band size: 40

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Price: 27 $

FLATTER WITHOUT FLATTENING One of America’s best-selling minimizer bra styles, this Satin Tracings underwire minimizer bra is ingeniously designed to slim your bustline by as much as 1.75 inches. Best of all, it helps your clothes fit better while celebrating your curves. Support is enhanced by a no-poke underwire and seamed cups that provide a little extra lift. Comfort-U straps help take the stress off your shoulders while staying comfortably in place. You’ll love the smooth satin and jacquard print fabrics that are oh-so-pretty even as they provide the minimizing support you want. A BESTSELLER FOR A REASON – Minimizes your bustline by as much as 1.75 inches. UNDERWIRE SUPPORT WAS NEVER THIS COMFORTABLE – Designed for maximum support with no-poke comfort. WHEN YOU NEED A LITTLE LIFT – Seamed cups provide a little extra lift. NO SLIP, NO PRESSURE – Designed with non-stretch Comfort-U straps that help alleviate shoulder pressure while staying comfortably in place. PRETTY AND PRACTICAL – Smooth satin and jacquard print fabrics bring a pop of style to the slimming support you want. HAND WASH – Hand wash this minimizer bra in cold water with like colors. Do not bleach. Line dry. Do not iron. ; cup size: D ; band size: 42

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Price: 25 $

ONE FAB FIT Say goodbye to guesswork and hello to sexy innovation. The Maidenform One Fab Fit Custom Lift underwire bra offers lift levels determined by your cup size – and all designed to provide the perfect lift for you. You’ll also appreciate the fit flexibility provided by full coverage molded cups that hide smoothly beneath your clothes and adjustable straps that convert two ways. But it gets better. Choose between two different covers: a sexy all-over lace that you’ll be tempted to save for a special occasion (but don’t) and a classic, tailored option you’ll want to wear every day (and why wouldn’t you?). BASICALLY SEXY – Ultra flattering intimate solutions for every body. CUSTOM LIFT – Innovative Custom Lift pads are designed to provide the perfect lift for you by cup size. SMOOTH CUPS – The molded cups of this full coverage bra provide a smooth finish beneath clothing. CHOOSE YOUR LOOK – Romantic all-over lace or an elegant, tailored look with a keyhole cutout in the front. Both bras feature a branded M charm. SUPPORT YOU NEED – The support of an underwire bra with additional support from a lace back wing with mesh lining. CHOOSE YOUR STRAPS – Adjustable straps convert to racerback for wardrobe versatility. THE CLOSURE – You’ll love the fit flexibility of this lift bra, thanks to a 4-row hook and eye closure. ; cup size: D ; band size: 40

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Price: 19.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: DD ; band size: 38