Bras

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Price: 24 $

COMFORT RUNS THROUGH OUR SEAMS This Bali Cotton Collection 2-Ply Underwire Bra offers the perfect combination of comfort and style – keeping you supported and at ease all day. Crafted from moisture-wicking cotton-spandex fabric with spacer-lined cups, this bra offers just the right amount of breathability, shaping, and support to keep you feeling cool and confident. Ultra-soft, fine gauge stretch cotton-spandex feels smooth against your skin, with no elastics digging in, while the built-up sides and back give you a sleek, smooth fit. This 2-ply full-coverage underwire bra features an inner sling for extra lift and support, with fully adjustable, convertible straps – ensuring a custom, stay-put fit. Finished with delicate organza trim and subtle gold branding for a touch of style, this underwire bra will quickly become your go-to everyday essential. BREATHABLE COTTON BRA – Crafted from a soft, cotton-spandex blend with Cool Comfort technology, these bras for women feature spacer-lined cups that deliver airflow, shaping, and reliable support for everyday wear. STAY COOL AND CONFIDENT – Cool Comfort moisture-wicking fabric helps keep you fresh and dry throughout the day, making this full coverage underwire bra a comfortable choice under t-shirts, blouses, and clingy tops. SOFT, SMOOTH, AND SUPPORTIVE – Super soft fine gauge cotton-spandex feels silky against skin, with no elastics digging in. Built-up sides and back offer all-around smoothing so clothes glide easily over this t-shirt bra for women. FULL COVERAGE WITH LIFT – Designed with 2-ply cups and an inner sling, this cotton bra provides the coverage, lift, and shaping you need, while underwire construction ensures dependable support you can count on in every size. CONVERTIBLE STRAPS AND STYLE DETAILS – Fully adjustable straps convert from traditional to crisscross, giving you versatile wearing options. Finished with delicate organza trim and subtle gold branding for a touch of everyday style. ; cup size: C ; band size: 34

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Price: 27 $

SHAPED TO PERFECTION Everything about this sleek underwire bra is designed to minimize bulge while maximizing comfort in a silky-smooth design. The supportive underwire silhouette offers petal-shaped panels that smooth and conceal as they shape. Careful construction provides the full coverage and modesty you want. You’ll appreciate the seamless cups that create a smooth look under tees and other knits. Other thoughtful details include a built-up Comfort-U back that enhances back smoothing and keeps straps in place, plus a flattering neckline. BYE-BYE BULGE – Carefully contoured for smoothing from front to back with concealing petals for modesty and shaping. FLATTERING FIT – Full coverage design delivers total comfort. ADJUSTABLE – Flat, adjustable comfort shoulder straps provide a custom fit. THE SUPPORT YOU NEED – Supportive underwire gives you added support without sacrificing comfort. T-SHIRT BRA SMOOTHNESS – Silky, seamless cups create a smooth look under tees and other knits. EXTRA BACK SMOOTHING – Built-up Comfort-U back enhances back smoothing and keeps straps in place. HAND WASH – Hand wash this One Smooth U underwire bra with like colors. Do not beach. Line dry. Do not iron. ; cup size: C ; band size: 38

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Price: 27 $

SUPPORTIVE, SHAPING, AND OH-SO COMFORTABLE When a customer told us, “I don’t know how I have lived without this bra,” we were delighted but not surprised. This Comfort Revolution underwire bra is one of the most comfortable underwire bras we’ve ever designed. It starts with lined foam cups that fit your curves beautifully. More comfort comes from the soft band that gently flexes to move with you. You’ll love the convenience of a front closure with a U-shaped notch that adds a little plunge, as well as the Cool Comfort fabric that wicks moisture away from the skin to keep you cool and comfortable. THE SUPPORT YOUR CURVES NEED – Lined foam cups fit your curves beautifully. KEEP YOUR COOL – Cool Comfort fabric wicks away moisture to keep you cool and comfy all day. OUT IN FRONT – Front-close convenience makes getting dressed that much easier. ADJUSTABLE STRAPS – Fully adjustable straps for a customized fit. SMOOTH ALL AROUND – Built-up back and side for smoothing and support. COVERAGE YOU WANT, WITH A LITTLE PLUNGE – Full coverage with a flattering U-shaped front notch. HAND WASH – We recommend hand washing this women’s underwire bra for best results. Hang dry. ; cup size: C ; band size: 40

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Price: 19.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: C ; band size: 44

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Price: 27 $

LIGHT AND SMOOTH SUPPORT A spacer bra is designed with lightweight, breathable cups that create a smooth look under clothing while maintaining a comfortable feel. The Bali One Smooth U Ultra Light Underwire Bra combines this spacer cup construction with supportive shaping to create comfortable everyday bras for women, including older women. Ultra-light spacer bra cups and an underwire provide natural shaping without bulk, while the One Smooth U bra design lies flat under clothing to help minimize bra lines. This makes the bra ideal under t-shirts, blouses, sweaters, and other lightweight fabrics. Inside the cups, a soft inner sling provides additional shaping and support while maintaining a lightweight feel. The two-ply back with deep U shaping helps smooth the back and allows flexibility for lower-back clothing styles. Comfort-U convertible bra straps adjust easily and convert from traditional to crisscross so the bra can be worn with a variety of outfits. Designed for everyday comfort, this Bali bra blends smoothing construction, breathable spacer technology, and versatile styling. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ULTRA-LIGHT UNDERWIRE BRAS FOR WOMEN – Designed for natural support without bulk, this women’s bra has ultra-light spacer cups and an underwire that provide shaping plus a breathable, lightweight feel for everyday wear. SMOOTH T-SHIRT BRA DESIGN – One Smooth U bras lie flat under clothing to help minimize bra lines. The seamless spacer bra cups create a smooth look under tees, blouses, sweaters, and other lightweight clothing. SUPPORTIVE INNER SLING CONSTRUCTION – Built with a soft inner sling and spacer bra cups for shaping and support, this women’s underwire bra blends structure and comfort for a lightweight feel. The result? Comfort that lasts. SMOOTHING BRA WITH DEEP U SHAPE – Made with a two-ply back, this bra helps smooth your back while the deep U bra design allows flexibility for lower-back clothing styles, creating a streamlined look in bras for women. ADJUSTABLE CONVERTIBLE BRA STRAPS – Comfort-U bra straps convert from traditional to crisscross for versatility with different outfits. They’re also designed to stay comfortably in place, no matter what your day brings. HAND WASH ONLY – This bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: B ; band size: 36

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Price: 27 $

SUPPORT YOU CAN COUNT ON Stay cool, supported, and confident with the Bali Breathe Underwire T-Shirt Bra for women. Designed with full coverage foam cups, this everyday bra provides natural shaping and a smooth look under tees, blouses, and dresses. The super-soft cotton modal lining feels breathable and gentle against your skin, while cotton-modal wrapped around the frame adds lightweight structure and softness. Built-up sides and a smoothing back deliver sleek coverage for a polished finish, making this women’s bra an easy choice for fitted outfits. With adjustable, convertible straps that switch between traditional and crisscross styles, you’ll get flexible support that adapts to your wardrobe. A versatile underwire t-shirt bra that combines comfort, breathability, and everyday wearability FULL COVERAGE CUPS – Full coverage foam cups in this women’s underwire bra deliver shaping, support, and modesty, creating a smooth silhouette under tees, dresses, and blouses for everyday confidence and polished style. T-SHIRT BRA DESIGN – The versatile t-shirt bra design provides natural lift and a sleek look under clothing, making this full coverage bra for women the perfect choice for layering with sweaters, tops, and workwear essentials. BREATHABLE COTTON MODAL – Super-soft cotton-modal lining enhances comfort and breathability, keeping you cool and supported throughout the day in a bra for women designed for softness, airflow, and lightweight wear. SOFT FRAME SUPPORT – Cotton-modal fabric wraps the bra frame to add lightweight structure and softness, delivering subtle support and an underwire bra that adapts to your natural shape for all-day comfort. SMOOTHING BACK DETAIL – Built-up sides and a smoothing back provide extra bra coverage and a streamlined finish from every angle, helping this full coverage t-shirt bra disappear under fitted tops and dresses. ADJUSTABLE CONVERTIBLE STRAPS – Convertible straps adjust for a customized fit and easily switch to crisscross styling, making this bra for women versatile enough to adapt to changing outfits, necklines, and occasions. ; cup size: C ; band size: 36

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Price: 27 $

LOVE AT FIRST FIT Meet the Bali Lilyette Dream Keyhole Minimizer Bra, an essential addition to your women’s clothing and lingerie collection. This minimizer bra for women is designed with minimizing cups that reduce bust projection by up to 1 ½ inches, helping your clothes fit and flatter better. The plunge neckline adds wardrobe versatility, letting you wear low-cut tops and dresses with confidence, while encased Dreamwire technology reduces underwire poke-through for lasting comfort. Crafted with lightweight, unlined cups and smooth shimmery fabric, this bra feels soft on skin and creates a sleek look under fitted tops and t-shirts. Built-up cotton-lined straps and a 2-ply back panel deliver extra support, while hidden elastic in the back wing provides added comfort against your body. Adjustable straps allow you to customize your fit, and the Lily Fit System ensures a bra that minimizes size, not shape, for a natural silhouette. Whether you’re at the office, running errands, or dressing up for a special event, this women’s bra combines shaping, comfort, and confidence in one elegant design. MINIMIZES BUST PROJECTION – This Bali Lilyette minimizer bra for women features minimizing cups that reduce bust projection by up to 1 ½ inches, helping your women’s clothing fit more smoothly. PLUNGE NECKLINE VERSATILITY – The plunging V-neckline makes this women’s bra ideal for low-cut tops and dresses, offering wardrobe flexibility while still delivering the shaping support of a minimizer bra. ALL-DAY UNDERWIRE COMFORT – Encased Dreamwire technology reduces underwire poke-through and digging, giving you dependable support in women’s underwear and bras without the discomfort. LIGHTWEIGHT & UNLINED CUPS – Shimmery fabric creates a smooth, sleek look under fitted tops while the unlined design keeps this minimizer bra for women feeling lightweight and soft against your skin. STRAPS & BACK SUPPORT – Built-up cotton-lined straps and a 2-ply back panel give this women’s bra extra support, while hidden elastic in the back wing provides added comfort and security. CUSTOMIZED FIT & LILY FIT SYSTEM – Adjustable straps let you personalize your fit, and the Lily Fit System ensures shaping that minimizes size, not shape, for a natural silhouette in everyday wear. ; cup size: DDD ; band size: 40

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Price: 25 $

FLAWLESSLY SMOOTH The Barely There Full Coverage Underwire Bra from Maidenform is all about a smooth, no-show finish with bonded side support wings and a barely there neckline that disappears under clothes. SmartZone soft foam cups shape and lift where you need it most, while the flexible, lightweight underwire ensures a no-poke, no-dig fit (because comfort is key). Adjustable sheer mesh straps convert to fit your style, and the sexy drop gore with a branded “M” logo adds the perfect finishing touch. Smooth, supportive, and seriously stylish – this underwire bra is a must-have everyday essential. SMOOTHING – Women’s bra featuring bonded side support wings with a double layer design for a smooth, luxurious finish. SUPPORTIVE FIT – Underwire bra with SmartZone soft foam cups for targeted shaping & support. NO SHOW – Designed for shaping, this full-coverage bra features a barely there no-show neckline. CONVERTIBLE STRAPS – Adjustable sheer mesh straps are convertible for wardrobe versatility. UNDERWIRE – Flexible, lightweight gauge underwire for a no-poke, no-dig fit. DESIGN DETAILS – Features hook-and-eye closure with a sexy drop gore and a branded “M” logo. ; cup size: B ; band size: 36

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Price: 19.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: DD ; band size: 38

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Price: 25 $

YOU MAY FORGET YOU’RE WEARING IT A wireless bra is designed to provide shaping and support without an underwire, offering comfortable structure using flexible fabrics and supportive construction for all women, including older women. The Bali Comfort Revolution ComfortFlex Fit Shaping Wireless Bra combines flexible stretch fabric, everyday comfort, and smoothing support to create a comfortable everyday bra for women. ComfortFlex Fit four-way stretch fabric adapts to your shape for a flexible fit that moves with you throughout the day. Foam cups and two-ply sides help provide shaping and support, while knit-in support zones deliver targeted structure without underwire. Cool Comfort moisture-wicking fabric helps keep you cool and comfortable. Wider Comfort-U straps are designed to help keep straps in place, and adjustable straps allow you to customize the fit. The seamless design helps create a smooth look under tees, blouses, and everyday clothing, helping minimize visible lines under clothing. This makes it a great option under tighter or more fitted tops when you want a smooth, natural-looking silhouette. With flexible stretch fabric, everyday comfort, and supportive shaping, this Bali wireless bra delivers the everyday comfort many women look for in a supportive wireless bra. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. WIRELESS BRAS FOR WOMEN WITH FLEXIBLE SUPPORT – This wireless bra brings comfortable support without underwire. ComfortFlex Fit four-way stretch fabric shapes to your body for a flexible fit that moves with you. COOLING COMFORTABLE FABRIC – Cool Comfort moisture-wicking fabric helps keep you cool and comfortable. This comfortable wireless bra for women is designed for everyday wear at work, while traveling, or relaxing at home. FULL COVERAGE WIRELESS SUPPORT – Foam cups and two-ply sides provide shaping & support while keeping a smooth look under clothing. This comfy bra offers comfortable structure without the feel of traditional underwire bras. STAY-IN-PLACE COMFORT-U STRAPS – Designed with wider straps, this Bali Comfort-U design help keep bra straps in place while helping reduce strap slipping. Added bonus: They really up the comfort factor, too! SEAMLESS SMOOTHING DESIGN – A seamless bra can be worn under tight fitting clothes. With knit-in support zones, this bra helps create a smooth look under tees and tops. The adjustable hook-and-eye back closure allows you to find the fit that works best for you. CUSTOM FIT DETAILS – Adjustable 3-option hook-and-eye back closure and ComfortFlex Fit sizing ensure a secure, customized fit, making this women’s wireless bra a versatile everyday essential. HAND WASH ONLY – For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time.