Apparel

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Price: 44 $

YOUR NEW GO-TO BRA One of our bestselling bras, the Flower Bali underwire bra offers outstanding support with amazing comfort. The full-frame construction provides support in any size, with seamed full-coverage cups and underwires for comfortable lift and shaping. Comfort-U stay-in-place straps offer even more support and conveniently adjust in front. You’ll love the sheer trim at the neck with pretty floral embroidery and a dainty satin bow. Even better, this full-frame underwire bra is available in an exceptional size range that accommodates even hard-to-fit figures. THE SUPPORT YOU NEED – Full-frame design for superb support in any size. COMFORTABLE UNDERWIRE STYLE – Wires provide comfortable lift and shaping. FULL COVERAGE – Seamed cups lend support and the full coverage you want. SHOW YOUR SHOULDERS SOME LOVE – Stay-in-place Comfort-U straps enhance support and comfort. PRETTY TRIM – Sheer trim at the neck with pretty floral embroidery and a dainty satin bow. HAND WASH – We recommend hand washing this women’s underwire bra for best results. Hang dry. ; cup size: DD ; band size: 40

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Price: 46 $

SUPPORT AND COMFORT THAT’S ALSO SEXY At Playtex, we like to let our customers do the talking. One of them said “This is the most comfortable, flattering and feminine bra I have ever worn.” We’re not at all surprised because that’s how this beautiful underwire bra from the Secrets collection has been designed. This sexy, full-coverage underwire bra combines everything you need: superb support, sublime comfort, and a feminine look. At the heart of this underwire bra’s design is the Playtex 4-Way TruSupport system that offers a higher back and sides, fuller cups, and Comfort Strap styling that all enhance support. The contoured cups with their no-poke flexible underwire and foam lining contribute to this shapely support. You’ll love the pretty embroidered cups and lace-edged low-cut neckline that prove that comfort and support can also be sexy. SUPERB SUPPORT – TruSupport 4-way system supports every curve from cups to sides to back to straps. BYE, BYE BULGES – Higher sides and back enhance smoothing and help manage bulges. NO-POKE UNDERWIRE – Who says an underwire bra can’t be comfortable? LIGHTLY PADDED – Contoured foam cups comfortably lift and shape. PRETTY AND SEXY – Low-cut neckline with lace trim and beautifully embroidered cups offer full coverage. STRAP COMFORT – Adjustable, no-slip stretch straps are kind to your shoulders. HAND WASH – Playtex recommends washing your underwire bra in cold water to preserve the fabric and save energy. ; cup size: D ; band size: 36

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Price: 56 $

A BESTSELLER, NOW COOLER AND COMFIER THAN EVER If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless bra, think again! And now we’ve taken one of our bestselling Glamorise wirefree support bras and created it in moisture-wicking fabric to keep you cool and comfortable all day. Thoughtfully created by our expert team of designers, this wireless bra will become a great addition to your wardrobe and your busy days, offering cool all-day support in comfort. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the airy stretch lace upper cups to the stretch ventilated stretch mesh back and sides that move with you. You’ll love the look of the two-section, contoured cups that provide natural shaping, and you’ll appreciate the back close with multiple hook-and-eye rows for a custom fit. With full coverage and support you can count on, this wirefree support bra keeps you cool, comfy, and beautifully supported all day long. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. COOL AND COMFORTABLE – Moisture-wicking fabric pulls moisture away from skin for that cool, no-sweat feeling all day. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Airy mesh back and sides stretch to move with you. CUSTOM, COMFORT CLOSURE – Hook-and-eye back closure with multiple rows for the fit you need. MACHINE WASH – We recommend washing your moisture-wicking wireless bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1064. ; cup size: G ; band size: 40

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Price: 39 $

EVERYDAY T-SHIRT BRA So smooth and comfortable, this One Fab Fit underwire bra will soon become your everyday go-to. Crafted from a stretch micro-fiber blend, it looks and feels great under your favorite tee. An underwire provides the support you need. Easy-to-reach adjustable straps combined with back hook-and-eye closure help provide a custom fit. Finished with seamless, lightly padded cups for extra support and that no-show look you love. NO SHOW – Designed to disappear beneath your tops and tees. UNDERWIRE – An underwire provides the support you need. SMOOTH FIT – Seamless, lightly padded cups provide a smooth look under clothes. MICROFIBER FABRIC – Made from a stretch microfiber nylon blend for a sleek finish. CUSTOM FIT – Easy-to-reach adjustable straps allow you to create the perfect, custom fit. ADJUSTABLE CLOSURE – Features brushed hook-and-eye closure for easy on-and-off. HAND WASH – We recommend hand washing this women’s underwire bra to retain its shape. ; cup size: A ; band size: 36

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Price: 48 $

MAXIMUM COMFORT, MINIMIZER BRA Bali Passion for Comfort minimizer underwire bra delivers on its promise, minimizing your profile by up to 1.5 inches in sublime comfort. The key to comfort lies in the hidden underwire that lifts gently but efficiently. You’ll appreciate the seamless cups and silky fabric that disappear under tees and other clingy clothes for the smooth, sleek look you want. Side and back panels plus straps with front contouring provide even more smoothing. Available in an array of colors and prints, you may want to buy more than one! Bali has the #1 Minimizer in the market (DF3385). Source: Circana, Retail Tracking Service, U.S. Brand Sales, Women’s Non-Sports Bras, Brand Model, 12 Months Ending March 2024 SAY BYE-BYE TO UP TO 1.5 INCHES – Minimizer construction can pare your profile by up to 1.5 inches. WHERE ARE THE WIRES? – Hidden underwires provide all the support you need. SMOOTH, SLEEK, AND SEAMLESS – Seamless cups and silky fabric disappear under tees and other clingy clothes. EVEN MORE SMOOTHING – Side and back panels plus straps with front contouring help control every little bulge. CUSTOMIZE YOUR FIT – Adjustable back straps and a 3-column, 2-hook closure allows you to choose your size. HAND WASH – Hand wash cold with like colors, no bleach. Hang to dry. ; cup size: DD ; band size: 40

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Price: 42 $

LOVE AT FIRST FIT Lilyette by Bali Plunge Into Comfort minimizer bra is a remarkable combination of fit, comfort, support, and cleavage. Part of The Lily Fit System, the sexy plunge design provides a V-shape pitch that enhances cleavage and gently provides a sexy and secure fit! The more open underwire is engineered to reduce wire poke-through while offering natural support. The cups of this underwire bra are unlined for lightweight comfort and are made of shimmering fabric that feels great against your skin. Pare down your profile in sublime comfort with this super-sexy women’s bra. LILY FIT SYSTEM – It’s love at first fit with minimizer bras that have an open neckline, less projection to help clothes fit better, plus wider-set straps and a more open underwire for natural support. ENHANCES CLEAVAGE – Get the sexy, plunging look you want without sacrificing comfort. NO-POKE SUPPORT – This women’s underwire bra is designed to reduce wire poke-through. LIGHTWEIGHT COMFORT – Unlined cups enhance comfort. SLEEK, SILKY, AND SMOOTH – Shimmery fabric creates the smooth look you want under tees and other clingy clothes. HAND WASH – We recommend hand washing this underwire bra to keep its shape for a long time. ; cup size: DD ; band size: 38

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Price: 55 $

AMAZING SUPPORT WITHOUT WIRES If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless bra, think again! Our Glamorise collection comes to the rescue with this sleek, sexy wirefree bra that combines smoothing satin with lovely lace. Thoughtfully created by our expert team of designers, this wireless bra will become a great addition to your wardrobe and your busy days, offering all-day support in comfort. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the airy, stretch mesh back and sides that move with you. You’ll love the look of the two-section, contoured cups that provide natural shaping, and you’ll appreciate the back close with multiple hook-and-eye rows for a custom fit. With full coverage and support you can count on, this wirefree support bra really does have it all. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. A LITTLE LACE FOR YOUR STYLE – Upper cups of pretty lace for a feminine look. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Airy mesh back and sides stretch to move with you. CUSTOM, COMFORT CLOSURE – Hook-and-eye back closure with multiple rows for the fit you need. MACHINE WASH – We recommend washing your full-figure wireless bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1000. ; cup size: H ; band size: 54

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Price: 48 $

LIGHT AND SMOOTH SUPPORT Underwire support was never as light or as comfortable as in this One Smooth U Ultra Light convertible bra. You’ll appreciate the inner sling that comfortably enhances support and natural shaping without the extra bulk. The fabric is extra light and smooth, lying flat under your clothes with no bra lines. The two-ply, deep-U back offers even more smoothing as well as fashion flexibility with low-back clothes. Comfort-U stay-in-place straps stay comfortably in place and convert from traditional to crisscross wear. A finishing touch is the sheer trim at the neckline, as smooth as it is pretty. Bali is the #1 National Bra Brand – Source: Circana, Retail Tracking Service, U.S. Dollar Sales, Women’s Non-Sport Bras, Brand Type: National Brand, 12 Months Ending March 2024 FEEL THE LIGHT – Ultra-light underwire bra for natural support without bulk. SMOOTH OPERATOR – One Smooth U bras lie flat under your clothes with no bra lines. THE INSIDE STORY – Constructed with a soft inner sling for added support and shaping. THE BACK STORY – Two-ply back with deep U shaping for extra smoothing and fashion flexibility with low-back styles. WEAR 2 WAYS – Straps convert from straight traditional to crisscross for all kinds of fashions. SHEER BRILLIANCE – Sheer neckline trim is smooth and pretty. HAND WASH – Bali recommends washing this underwire t-shirt bra by hand in cold water to preserve the shape and save energy. ; cup size: C ; band size: 40