Bras

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Price: 19.99 $

COOL, COMFORTABLE, & SMOOTH Cool, comfortable, smoothing support in a wirefree bra. This Playtex 18 Hour smoothing t-shirt bra is designed with higher sides for bulge control, fuller cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. The breathable lining in the cups and back, along with all-over wicking, keeps you cool throughout the day. A cushioned underband supports your curves in comfort and feels silky-smooth against the skin – and you’re going to love the shiny jacquard trim that highlights the straps, cups, and underband. The best part? This smooth wirefree bra virtually disappears beneath even the clingiest of clothes. BREATHABLE, WICKING COMFORT – Breathable bra lining in the cups and back and all-over Cool Comfort moisture-wicking fabric keep you cool and comfortable. SILKY SOFT COMFORT – This full-coverage bra’s cushioned underband feels smooth and soft against the skin, supporting your curves in comfort. WIRELESS & WONDERFUL – The support you want, minus the underwire. SMOOTH AND SLEEK – This t-shirt bra virtually disappears under tees and other clingy knits. DESIGN DETAILS – Jacquard trim along neckline and a portion of the underband, with smooth cups designed for a smooth look under clothes. 4-WAY SUPPORT – This t-shirt bra has a 4-way support system with higher sides for bulge control, fuller cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. ; cup size: D ; band size: 36

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Price: 25 $

FLAWLESSLY SMOOTH The Barely There Full Coverage Underwire Bra from Maidenform is all about a smooth, no-show finish with bonded side support wings and a barely there neckline that disappears under clothes. SmartZone soft foam cups shape and lift where you need it most, while the flexible, lightweight underwire ensures a no-poke, no-dig fit (because comfort is key). Adjustable sheer mesh straps convert to fit your style, and the sexy drop gore with a branded “M” logo adds the perfect finishing touch. Smooth, supportive, and seriously stylish – this underwire bra is a must-have everyday essential. SMOOTHING – Women’s bra featuring bonded side support wings with a double layer design for a smooth, luxurious finish. SUPPORTIVE FIT – Underwire bra with SmartZone soft foam cups for targeted shaping & support. NO SHOW – Designed for shaping, this full-coverage bra features a barely there no-show neckline. CONVERTIBLE STRAPS – Adjustable sheer mesh straps are convertible for wardrobe versatility. UNDERWIRE – Flexible, lightweight gauge underwire for a no-poke, no-dig fit. DESIGN DETAILS – Features hook-and-eye closure with a sexy drop gore and a branded “M” logo. ; cup size: D ; band size: 40

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Price: 24 $

YOUR NEW GO-TO BRA One of our bestselling bras, the Flower Bali underwire bra offers outstanding support with amazing comfort. The full-frame construction provides support in any size, with seamed full-coverage cups and underwires for comfortable lift and shaping. Comfort-U stay-in-place straps offer even more support and conveniently adjust in front. You’ll love the sheer trim at the neck with pretty floral embroidery and a dainty satin bow. Even better, this full-frame underwire bra is available in an exceptional size range that accommodates even hard-to-fit figures. THE SUPPORT YOU NEED – Full-frame design for superb support in any size. COMFORTABLE UNDERWIRE STYLE – Wires provide comfortable lift and shaping. FULL COVERAGE – Seamed cups lend support and the full coverage you want. SHOW YOUR SHOULDERS SOME LOVE – Stay-in-place Comfort-U straps enhance support and comfort. PRETTY TRIM – Sheer trim at the neck with pretty floral embroidery and a dainty satin bow. HAND WASH – We recommend hand washing this women’s underwire bra for best results. Hang dry. ; cup size: DDD ; band size: 44

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Price: 24 $

COMFORT RUNS THROUGH OUR SEAMS This Bali Cotton Collection 2-Ply Underwire Bra offers the perfect combination of comfort and style – keeping you supported and at ease all day. Crafted from moisture-wicking cotton-spandex fabric with spacer-lined cups, this bra offers just the right amount of breathability, shaping, and support to keep you feeling cool and confident. Ultra-soft, fine gauge stretch cotton-spandex feels smooth against your skin, with no elastics digging in, while the built-up sides and back give you a sleek, smooth fit. This 2-ply full-coverage underwire bra features an inner sling for extra lift and support, with fully adjustable, convertible straps – ensuring a custom, stay-put fit. Finished with delicate organza trim and subtle gold branding for a touch of style, this underwire bra will quickly become your go-to everyday essential. BREATHABLE COTTON BRA – Crafted from a soft, cotton-spandex blend with Cool Comfort technology, these bras for women feature spacer-lined cups that deliver airflow, shaping, and reliable support for everyday wear. STAY COOL AND CONFIDENT – Cool Comfort moisture-wicking fabric helps keep you fresh and dry throughout the day, making this full coverage underwire bra a comfortable choice under t-shirts, blouses, and clingy tops. SOFT, SMOOTH, AND SUPPORTIVE – Super soft fine gauge cotton-spandex feels silky against skin, with no elastics digging in. Built-up sides and back offer all-around smoothing so clothes glide easily over this t-shirt bra for women. FULL COVERAGE WITH LIFT – Designed with 2-ply cups and an inner sling, this cotton bra provides the coverage, lift, and shaping you need, while underwire construction ensures dependable support you can count on in every size. CONVERTIBLE STRAPS AND STYLE DETAILS – Fully adjustable straps convert from traditional to crisscross, giving you versatile wearing options. Finished with delicate organza trim and subtle gold branding for a touch of everyday style. ; cup size: C ; band size: 42

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Price: 21.99 $

THE BRA THAT DOES IT ALL If you’re looking for great support, full coverage, all-over smoothing, and superb comfort, you’ve found it all in this Playtex Secrets full-coverage underwire bra. You can rely on the supportive fit, thanks to its underwire construction and full-coverage foam-lined cups. When it comes to smoothing, you’ll love the silky, two-ply sides and back as well as the satiny jacquard-striped cups that disappear under tees and clingy clothes. Comfort is built into every detail, from the flexible underwire to the adjustable straps. This full-coverage t-shirt bra checks all the boxes when it comes to smooth comfort and support – because everything we do starts with you. FLEXIBLE UNDERWIRE – Who says an underwire bra can’t be supportive and comfortable, too? ALL-OVER SMOOTHING – Foam cups and 2-ply silky sides are designed to provide all-over smoothing with no show-through. THE ULTIMATE DISAPPEARING ACT – Smooth, full-coverage cups create a sleek look under any outfit. NO-SLIP STRAPS – Adjustable Comfort Straps are designed to stay put. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: B ; band size: 38

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Price: 24 $

DOUBLE SUPPORT, STRETCH COTTON COMFORT Superb support and equally amazing comfort combine in Bali’s Double Support full-coverage wireless bra. The support comes from our legendary M-frame construction for flexible support even in larger sizes without wires, up to a DD cup. The comfort? It all starts with a soft, cotton-rich blend knit fabric. You’ll also appreciate the Comfort-U stay-in-place straps, designed without stretch in larger sizes for extra support, and the cups that virtually disappear under clothes. THE COMFORT OF COTTON – Soft, cotton-rich blend knit has the perfect amount of stretch and the feel of your favorite tee. SUPERB SUPPORT, NO WIRES – Bali’s signature M-frame construction provides double support, even in larger sizes. SMOOTHNESS – Smooth cups almost disappear under knits and other clingy clothes, making this a great t-shirt bra. STRAPS STAY PUT – Comfort-U design for stay-in-place straps. ADJUSTABLE – Front, adjustable stretch straps for a custom fit are non-stretch in larger sizes (for even greater support). DELICATE DETAILS – Tiny, lace-edged front cutouts and a satin bow adorn this wirefree bra. FASHION FLEXIBILITY – Deep U-shaped back works with low-back styles. HAND WASH – Hand wash this wirefree bra in water, with like colors. Do not use fabric softener. Do not use bleach. Line dry. Do not iron. ; cup size: B ; band size: 38

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Price: 27 $

BEAUTIFUL. BREATHABLE. COMFORTABLE. Feel beautiful without sacrificing support with this Bali Breathe Wireless T-Shirt Bra. Crafted from an ultra-soft cotton modal fabric that caresses your skin, this full-coverage bra has a breathable liner designed to keep you cool and dry. Thin foam cups offer targeted support and softness, while the built-up back and sides provide all-around smoothing. Stretch lace adds a touch of pretty to a light and airy wirefree bra you won’t mind showing off. With convertible straps, this bra boasts both beauty and versatility. Everything you wanted was never too much to ask. BALI BREATHE – It’s a sanctuary on your skin every day of the week. ULTRA-SOFT FEEL – Luxe cotton modal fabric caresses the skin. BREATHABLE COMFORT – The bottom band, back, and sides are lined with a breathable cotton modal liner that helps keep you cool and dry. THIN FOAM CUPS – Deliver targeted support and softness where you most appreciate it. FULL COVERAGE – A comfortable wirefree design offers light-as-air support. FEMININE DESIGN – Smooth stretch lace adds a touch of pretty. ALL-AROUND SMOOTHING – Built-up sides and backs provide 360-degree smoothing. CONVERTIBLE STRAPS – Fully adjustable straps convert to crisscross for fashion versatility and additional support. COMFORTFLEX FIT – Wirefree bra fits sizes S to 3X and everything in between. If you’re between sizes, we suggest sizing up for extra comfort and support. ; cup size: 26 ; band size: 21

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Price: 27 $

LOVE AT FIRST FIT Meet the Bali Lilyette Dream Keyhole Minimizer Bra, an essential addition to your women’s clothing and lingerie collection. This minimizer bra for women is designed with minimizing cups that reduce bust projection by up to 1 1/2 inches, helping your clothes fit and flatter better. The plunge neckline adds wardrobe versatility, letting you wear low-cut tops and dresses with confidence, while encased Dreamwire technology reduces underwire poke-through for lasting comfort. Crafted with lightweight, unlined cups and smooth shimmery fabric, this bra feels soft on skin and creates a sleek look under fitted tops and t-shirts. Built-up cotton-lined straps and a 2-ply back panel deliver extra support, while hidden elastic in the back wing provides added comfort against your body. Adjustable straps allow you to customize your fit, and the Lily Fit System ensures a bra that minimizes size, not shape, for a natural silhouette. Whether you’re at the office, running errands, or dressing up for a special event, this women’s bra combines shaping, comfort, and confidence in one elegant design. MINIMIZES BUST PROJECTION – This Bali Lilyette minimizer bra for women features minimizing cups that reduce bust projection by up to 1 1/2 inches, helping your women’s clothing fit more smoothly. PLUNGE NECKLINE VERSATILITY – The plunging V-neckline makes this women’s bra ideal for low-cut tops and dresses, offering wardrobe flexibility while still delivering the shaping support of a minimizer bra. ALL-DAY UNDERWIRE COMFORT – Encased Dreamwire technology reduces underwire poke-through and digging, giving you dependable support in women’s underwear and bras without the discomfort. LIGHTWEIGHT & UNLINED CUPS – Shimmery fabric creates a smooth, sleek look under fitted tops while the unlined design keeps this minimizer bra for women feeling lightweight and soft against your skin. STRAPS & BACK SUPPORT – Built-up cotton-lined straps and a 2-ply back panel give this women’s bra extra support, while hidden elastic in the back wing provides added comfort and security. CUSTOMIZED FIT & LILY FIT SYSTEM – Adjustable straps let you personalize your fit, and the Lily Fit System ensures shaping that minimizes size, not shape, for a natural silhouette in everyday wear. ; cup size: DD ; band size: 40

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Price: 19.99 $

VINTAGE VIBES, TOTAL SUPPORT A classic cone-shaped design gives this Playtex 18 Hour bra a vintage vibe, but the famous M Frame design supports you in the comfort of a wireless bra. Your shoulders will thank you for the contoured cushion straps that relieve pressure and help prevent dig-in – because no one likes that. What you WILL like are the non-foam cups that provide fuller coverage and a built-up back with back and side smoothing, giving you a smooth, sleek look under any outfit. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. COMFORT STRAPS – Contoured, cushioned straps adjust with ease, are designed to stay in place, and help prevent dig-in. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. DETAILS MATTER – Satiny floral print combines a feminine look with outstanding support. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: DD ; band size: 44

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Price: 27 $

LIGHT AND SMOOTH SUPPORT A spacer bra is designed with lightweight, breathable cups that create a smooth look under clothing while maintaining a comfortable feel. The Bali One Smooth U Ultra Light Underwire Bra combines this spacer cup construction with supportive shaping to create comfortable everyday bras for women, including older women. Ultra-light spacer bra cups and an underwire provide natural shaping without bulk, while the One Smooth U bra design lies flat under clothing to help minimize bra lines. This makes the bra ideal under t-shirts, blouses, sweaters, and other lightweight fabrics. Inside the cups, a soft inner sling provides additional shaping and support while maintaining a lightweight feel. The two-ply back with deep U shaping helps smooth the back and allows flexibility for lower-back clothing styles. Comfort-U convertible bra straps adjust easily and convert from traditional to crisscross so the bra can be worn with a variety of outfits. Designed for everyday comfort, this Bali bra blends smoothing construction, breathable spacer technology, and versatile styling. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ULTRA-LIGHT UNDERWIRE BRAS FOR WOMEN – Designed for natural support without bulk, this women’s bra has ultra-light spacer cups and an underwire that provide shaping plus a breathable, lightweight feel for everyday wear. SMOOTH T-SHIRT BRA DESIGN – One Smooth U bras lie flat under clothing to help minimize bra lines. The seamless spacer bra cups create a smooth look under tees, blouses, sweaters, and other lightweight clothing. SUPPORTIVE INNER SLING CONSTRUCTION – Built with a soft inner sling and spacer bra cups for shaping and support, this women’s underwire bra blends structure and comfort for a lightweight feel. The result? Comfort that lasts. SMOOTHING BRA WITH DEEP U SHAPE – Made with a two-ply back, this bra helps smooth your back while the deep U bra design allows flexibility for lower-back clothing styles, creating a streamlined look in bras for women. ADJUSTABLE CONVERTIBLE BRA STRAPS – Comfort-U bra straps convert from traditional to crisscross for versatility with different outfits. They’re also designed to stay comfortably in place, no matter what your day brings. HAND WASH ONLY – This bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: D ; band size: 38