Women’s Apparel

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Price: 44.95 $

AMAZING SUPPORT WITHOUT WIRES If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless, front-close bra, think again! Here’s a front-close version of our Glamorise bestseller, and it’s as sleek and sexy as the original, combining smoothing satin with lovely lace. Thoughtfully created by our expert team of designers, this wireless bra will become a great addition to your wardrobe and your busy days, offering all-day support and front-close convenience in comfort. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the airy, stretch mesh back and sides that move with you. You’ll love the look of the two-section, contoured cups that provide natural shaping, and you’ll appreciate the effortless front closure. With full coverage and support you can count on, this wirefree, front-close support bra really does have it all. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. A LITTLE LACE FOR YOUR STYLE – Upper cups of pretty lace for a feminine look. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Airy mesh back and sides stretch to move with you. CUSTOM, COMFORT CLOSURE – Front hook-and-eye closure is oh-so-easy. MACHINE WASH – We recommend washing your front-close wireless bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1200. ; cup size: I ; band size: 54

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Price: 24 $

A FLEXIBLE FIT The reviews are in, and we’re not surprised. Customers love the wire-free comfort of this Comfort Revolution wireless bra. It’s smartly engineered with two-ply side and back support, so you look your smoothest and shapeliest from every angle. Moisture-wicking Cool Comfort fabric keeps you cool and comfortable. Support comes from foam cups that stretch for a flexible fit while the Comfort Band gently flexes to move with you. Need more convincing? This full-coverage bra features wide, adjustable straps engineered to stay in place. STAY COOL – Cool Comfort fabric helps wick moisture and keep you cool and comfortable. COMFY SUPPORT – Foam cups stretch for a flexible fit. SMOOTH AND SHAPELY – Knit-in, 2-ply side and back support, so you look your smoothest and shapeliest from every angle. COMFORT BAND – Gently flexes to move with you. STAYS IN PLACE – Comfort-U design for stay-in-place straps and back. ADJUSTABLE STRAPS – Comfortable, wider-than-usual straps adjust for a custom fit. THE CLOSURE – Three-option hook-and-eye back close. HAND WASH – Hand wash cold water, with like colors. Do not use fabric softener. Do not bleach. Line dry. Do not iron. ; cup size: DD ; band size: 36

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Price: 24 $

BEAUTIFUL. BREATHABLE. COMFORTABLE. Light as air support, this Bali Breathe Lightweight T-Shirt Bra is the perfect combination of versatility and beauty. Crafted from an ultra-soft cotton modal fabric that caresses your skin, this full-coverage bra has a breathable liner designed to keep you cool and dry. Lightweight, breathable spacer cups with a built-in sling provide amazing support and softness, while the built-up back and sides deliver all-around smoothing. Stretch lace adds a touch of pretty to a light and airy underwire bra you won’t mind showing off. Complete with convertible straps, this bra offers versatile wear – complementing any outfit you choose. Everything you wanted was never too much to ask. BALI BREATHE – It’s a sanctuary on your skin every day of the week. ULTRA-SOFT FEEL – Luxe cotton modal fabric caresses the skin. BREATHABLE COMFORT – The bottom band, back, and sides are lined with a breathable cotton modal liner that helps keep you cool and dry. SPACER CUPS – Breathable, lightweight, and supportive spacer cups with built-in sling offer extra support and softness where you most appreciate it. FEMININE DESIGH – Smooth stretch lace adds a touch of pretty. FULL COVERAGE – A comfortable underwire offers the support you want in a full-coverage bra.. ALL-AROUND SMOOTHING – Built-up sides and backs provide 360-degree smoothing. CONVERTIBLE STRAPS – Fully adjustable straps convert to crisscross for fashion versatility and additional support. ; cup size: D ; band size: 38

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Price: 24 $

THE PERFECT LIFT Meet our Maidenform Love the Lift Custom Lift Strapless Bras for women – designed to stay put while giving you shape and support you can count on. Its Stay Put Power Band and ComfortGrip lining help keep your bra in place, so you can move confidently without slipping or adjusting. Custom Lift technology provides a personalized boost by bra cup size – from an ultimate lift for A cups to a natural lift for D cups – while underwire support and lightly lined demi coverage bra cups create a smooth, no-show look under clothes. Convertible, removable straps let you wear it multiple ways: strapless, halter, crisscross, one shoulder, classic, or cross one shoulder, making it a true multiway bra essential. Tailored bra cups enhance comfort and invisibility, so whether you’re wearing it for weddings, special events, or everyday outfits, you’ll get a fabulous fit and stay-up confidence all day. CUSTOM LIFT BY CUP SIZE – These bras for women deliver a personalized boost with ultimate lift for A cups, enhanced lift for B cups, moderate lift for C cups, and natural lift for D cups, creating a flattering, tailored silhouette for every size. STAY PUT POWER BAND – ComfortGrip lining and the Stay Put Power Band are designed to keep this strapless underwire bra in place without slipping, so you can move confidently through your day without constant readjustments or discomfort. LIGHTLY LINED DEMI COVERAGE – Tailored demi cups give this bra for women a smooth, no-show look under clothing while offering structured shaping, comfortable support, and coverage that flatters without adding unwanted bulk to your outfits. SUPPORTIVE UNDERWIRE – This strapless bra offers the shaping and lift benefits of an underwire with all-day comfort, making it a reliable choice for weddings, special events, or everyday wear when you need both style and dependable support. MULTIWAY CONVERTIBLE STRAPS – Enjoy six ways to wear it: strapless, classic, crisscross, halter, one shoulder, or cross one shoulder, giving you versatile styling options that make this bra for women a go-to for multiple outfits and occasions. COLORS & SIZE RANGE – Available in lots of options, from black bras, white bras, and nude bras, this strapless bra offers a wide size range to fit smaller cups through full busts, giving every woman a flattering, supportive option for strapless and multiway bra styling needs. ; cup size: C ; band size: 34

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Price: 45.95 $

AMAZING SUPPORT WITHOUT WIRES If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless bra, think again! Our Glamorise collection comes to the rescue with this sleek, smooth style for all-day wear. Thoughtfully created by our expert team of designers, this wireless bra will become a great companion no matter how busy or active your day becomes. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the two-way, breathable stretch back that moves with you to the soft cotton-blend cup fabric that wicks away moisture to keep you cool all day long. With full coverage and support you can count on, this wirefree bra really does have it all. IT’S NOT MAGIC; IT’S MAGICLIFT – Signature support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. STAY COOL – Blended fabric wicks away moisture to keep you cool and comfortable all day. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Two-way, breathable stretch back moves with you, preventing ride-up and keeping the straps in place. CUSTOM, COMFORT CLOSURE – Cushioned hook-and-eye closure with multiple rows for the fit you need. MACHINE WASH – We recommend machine washing your full-figure bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1005. ; cup size: DD ; band size: 46

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Price: 24 $

SUPPORTIVE, SHAPING, AND OH-SO COMFORTABLE When a customer told us, “I don’t know how I have lived without this bra,” we were delighted but not surprised. This Comfort Revolution underwire bra is one of the most comfortable underwire bras we’ve ever designed. It starts with lined foam cups that fit your curves beautifully. More comfort comes from the soft band that gently flexes to move with you. You’ll love the convenience of a front closure with a U-shaped notch that adds a little plunge, as well as the Cool Comfort fabric that wicks moisture away from the skin to keep you cool and comfortable. THE SUPPORT YOUR CURVES NEED – Lined foam cups fit your curves beautifully. KEEP YOUR COOL – Cool Comfort fabric wicks away moisture to keep you cool and comfy all day. OUT IN FRONT – Front-close convenience makes getting dressed that much easier. ADJUSTABLE STRAPS – Fully adjustable straps for a customized fit. SMOOTH ALL AROUND – Built-up back and side for smoothing and support. COVERAGE YOU WANT, WITH A LITTLE PLUNGE – Full coverage with a flattering U-shaped front notch. HAND WASH – We recommend hand washing this women’s underwire bra for best results. Hang dry. ; cup size: B ; band size: 42

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Price: 20.99 $

THE BRA THAT DOES IT ALL If you’re looking for great support, full coverage, all-over smoothing, and superb comfort, you’ve found it all in this Playtex Secrets full-coverage underwire bra. You can rely on the supportive fit, thanks to its underwire construction and full-coverage foam-lined cups. When it comes to smoothing, you’ll love the silky, two-ply sides and back as well as the satiny jacquard-striped cups that disappear under tees and clingy clothes. Comfort is built into every detail, from the flexible underwire to the adjustable straps. This full-coverage t-shirt bra checks all the boxes when it comes to smooth comfort and support – because everything we do starts with you. FLEXIBLE UNDERWIRE – Who says an underwire bra can’t be supportive and comfortable, too? ALL-OVER SMOOTHING – Foam cups and 2-ply silky sides are designed to provide all-over smoothing with no show-through. THE ULTIMATE DISAPPEARING ACT – Smooth, full-coverage cups create a sleek look under any outfit. NO-SLIP STRAPS – Adjustable Comfort Straps are designed to stay put. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: DDD ; band size: 40