Women’s Apparel

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Price: 48 $

BEAUTIFUL LACE, BEAUTIFUL LIFT Scalloped lace trim adds a romantic touch to this super-soft wireless bra that provides a natural lift and flattering shape. Pretty enough for a special occasion, it’s so comfortable you’ll want to wear it every day. This wireless bra was designed with Your Lift technology and features plush, natural shaping cups. We love how the scalloped lace trim and modern open neckline make it as pretty as it is functional. Plus, its convertible design allows you to wear it traditional or criss-cross for extra versatility. The lift you’re looking for, with amazing comfort and lovely lace – this wireless bra checks all the boxes. SUPPORT YOU NEED – Your Lift shaping cups are designed to provide a natural lift. SURPRISINGLY SOFT – Brushed microfiber fabric provides all-day comfort. SMOOTH COMFORT – Smoothing, two-ply sides and back make for a smooth feel under clothes. THE SILHOUETTE – A modern open neckline with scalloped lace trim makes this comfortable bra a functional yet pretty option. CUSTOMIZE YOUR FIT – Adjustable straps with convertibility allow you to wear traditional or criss-cross. COLD WATER COLD – Maidenform recommends hand washing this women’s wireless bra in cold water to reduce energy usage. ; cup size: C ; band size: 40

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Price: 39 $

AMAZING SUPPORT, AMAZING COMFORT We all want a little lift, as long as it’s truly comfortable. Playtex experts designed this wireless bra with Magic Rings panels that support from the bottom up for a gentle, natural lift. The satiny, moisture-wicking jacquard fabric with delicate picot trim helps keep you cool in any season, with stretch satin sides and back for even more smooth comfort. Cushioned no-slide straps take the pressure off your shoulders. When it comes to support and comfort, the Ultimate Lift and Support full-coverage, wireless bra is the real deal. BUILT-IN COMFORT AND SUPPORT – TruSupport 4-way wireless support system with higher sides, fuller cups, wider straps, and a smoother back. NATURAL-LOOKING LIFT – Magic Rings construction with panels that support from the bottom up. A HERITAGE OF SUPERB SUPPORT – Built around the famous Playtex 18 Hour M-Frame technology, supporting women in comfort for decades. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric with delicate picot trim helps keep you cool in any season. NO-BULGE BACK AND SIDES – Stretch satin paneled for even more smooth comfort. THE PRESSURE IS OFF – Cushioned straps provide no-slide shoulder comfort. TAGLESS COMFORT – No itchy tags to annoy you. HAND WASH – Playtex recommends washing your 18-Hour wireless bra in cold water to preserve the fabric and save energy. ; cup size: C ; band size: 44

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Price: 55 $

AMAZING SUPPORT WITHOUT WIRES If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless bra, think again! Our Glamorise collection comes to the rescue with this sleek, sexy wirefree bra that combines smoothing satin with lovely lace. Thoughtfully created by our expert team of designers, this wireless bra will become a great addition to your wardrobe and your busy days, offering all-day support in comfort. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the airy, stretch mesh back and sides that move with you. You’ll love the look of the two-section, contoured cups that provide natural shaping, and you’ll appreciate the back close with multiple hook-and-eye rows for a custom fit. With full coverage and support you can count on, this wirefree support bra really does have it all. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. A LITTLE LACE FOR YOUR STYLE – Upper cups of pretty lace for a feminine look. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Airy mesh back and sides stretch to move with you. CUSTOM, COMFORT CLOSURE – Hook-and-eye back closure with multiple rows for the fit you need. MACHINE WASH – We recommend washing your full-figure wireless bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1000. ; cup size: C ; band size: 46

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Price: 29.99 $

TWO TIMES THE SUPPORT & COMFORT We all want a little lift, as long as it’s truly comfortable. Playtex experts designed this wireless bra with Magic Rings panels that support from the bottom up for a gentle, natural lift. The satiny, moisture-wicking jacquard fabric with delicate picot trim helps keep you cool in any season, with stretch satin sides and back for even more smooth comfort. Cushioned no-slide straps take the pressure off your shoulders. When it comes to support and comfort, the Ultimate Lift and Support full-coverage, wireless bra is the real deal. Now available in a convenient 2-pack for double the comfort and support. TWICE AS NICE – Stock up with a two-pack of Playtex 18 Hour wireless bras. BUILT-IN COMFORT AND SUPPORT – TruSupport 4-way wireless support system with higher sides, fuller cups, wider straps, and a smoother back. NATURAL-LOOKING LIFT – Magic Rings construction with panels that support from the bottom up. A HERITAGE OF SUPERB SUPPORT – Built around the famous Playtex M-Frame technology, supporting women in comfort for decades. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric with delicate picot trim helps keep you cool in any season. NO-BULGE BACK AND SIDES – Stretch satin paneled for even more smooth comfort. THE PRESSURE IS OFF – Cushioned straps provide no-slide shoulder comfort. TAGLESS COMFORT – No itchy tags to annoy you. HAND WASH – Playtex recommends washing your wireless bra in cold water to preserve the fabric and save energy. ; cup size: DD ; band size: 40

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Price: 48 $

SUPER-SOFT SUPPORT Crafted from luxe suede-like fabric, this underwire bra feels incredibly soft and comfortable against your skin. Cushioned underwire lends the support you need for everyday wear. Lightly lined cloud foam cups provide full-coverage comfort. Convertible straps can be worn straight or crisscross, giving you even more versatile options. Finished with back and side smoothing for a sleek look beneath your clothes, this comfy women’s bra offers back hook-and-eye closure for easy styling. SO SOFT – Luxe suede-like fabric feels great against your skin. SUPPORTIVE FIT – Cushioned underwire is designed to bring the support you need. ALL-DAY COMFORT – Full-coverage, lightly lined cups make this bra extra comfy. SMOOTHING – Back and side smoothing provides a sleek look under clothes. CONVERTIBLE STRAPS – Convertible, adjustable straps let you wear it in two ways: traditional or crisscross. HAND WASH – We recommend hand washing this women’s bra in cold water to retain its shape. ; cup size: B ; band size: 42