bras

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Price: 48 $

AMAZING LIFT, INCREDIBLE COMFORT This super-soft bra is one sure way to get that natural lift you love. Pretty enough for a special occasion, it’s so comfortable you’ll want to wear it every day. Our experts designed this underwire bra with Your Lift technology for comfy, shaping cups. Brushed microfiber fabric provides all-day comfort, no matter what your day brings. We love how the scalloped lace trim, playful cutout, and modern open neckline make it as pretty as it is functional, too. Plus, its convertible design allows you to wear it traditional or crisscross for extra versatility. SUPPORT YOU NEED – Your Lift comfy shaping cups are designed to provide a natural lift. SURPRISINGLY SOFT – Our brushed microfiber fabric provides all-day comfort, no matter what your day brings. SO SMOOTH – Smoothing two-ply sides and backs make for a smooth silhouette under clothes. CUSTOMIZE YOUR FIT & STYLE – Adjustable, convertible straps can be worn traditionally or crisscross for wardrobe versatility. ROMANTIC WEDDING BRA – A modern open neckline with scalloped lace trim and fun cutout makes this comfortable bra a functional yet pretty option. COLD WATER WASH – We recommend hand washing this women’s bra in cold water to reduce energy consumption. ; cup size: C ; band size: 38

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Price: 48 $

YOU MAY FORGET YOU’RE WEARING IT You’ll fall in love with a seamless, shaping ComfortFlex Fit wireless bra you can put on and forget. Destined to become your new go-to, its 4-way stretch fabric flexes and moves with you while knit-in zones provide the targeted support you need – minus the discomfort of underwire. Foam cups and 2-ply sides provide beautiful shaping and even more support. You’ll also appreciate the seamless design of this full-coverage bra that delivers a sleek look under even the clingiest clothes, with smoothing help from the built-up sides and back. Bali is the #1 National Bra Brand – Source: Circana, Retail Tracking Service, U.S. Dollar Sales, Women’s Non-Sport Bras, Brand Type: National Brand, 12 Months Ending August 2024. SHAPING SUPPORT – Full-coverage bra with foam cups and 2-ply sides for beautiful shaping and support. SEAMLESS – Smooth, seamless wirefree bra disappears beneath clothing. MOVE WITH EASE – ComfortFlex Fit 4-way stretch fabric provides a flexible fit that shapes to fit you. TARGETED SUPPORT – Knit-in zones provide targeted support. SO SMOOTH – Built-up sides and back deliver incredible smoothing. STAY-IN-PLACE STRAPS – Wide, no-slip Comfort-U straps are designed to stay put. THE CLOSURE – Adjustable three-option back hook-and-eye closure for easy on and off. HAND WASH – Hand wash cold water, with like colors. Do not use fabric softener. Do not bleach. Line dry. Do not iron.

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Price: 56 $

REDUCES BUST BY ONE CUP SIZE WITHOUT WIRES Customers rave about our minimizer bra, not only how it reduces their profile by one cup size but also how comfortable it is while doing so. This pretty, sexy, supportive bra is ideal for all-day wear, helping your clothes fit and look better. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the closure with multiple hook-and-eye rows for a custom fit. You’ll appreciate the smooth lower cups made of fabric that wicks away moisture to keep you cool all day long, as well as the lovely, lacy upper cups that add a feminine touch. With full coverage and support you can count on, this wireless bra minimizes your shape in dreamy comfort. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. A TRUE MINIMIZER – Reduces your profile by one cup size. STAY COOL – Lower cup fabric wicks away moisture to keep you cool and comfortable all day. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. A LITTLE LACE FOR YOUR NECKLINE – Upper cups of beautiful stretch lace. CUSTOM COMFORT CLOSURE – Back hook-and-eye closure with multiple rows for the fit you need. MACHINE WASH – We recommend washing your minimizer bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1003. ; cup size: H ; band size: 42

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Price: 48 $

SHAPED TO PERFECTION Everything about this sleek underwire bra is designed to minimize bulge while maximizing comfort in a silky-smooth design. The supportive underwire silhouette offers petal-shaped panels that smooth and conceal as they shape. Careful construction provides the full coverage and modesty you want. You’ll appreciate the seamless cups that create a smooth look under tees and other knits. Other thoughtful details include a built-up Comfort-U back that enhances back smoothing and keeps straps in place, plus a flattering neckline. BYE-BYE BULGE – Carefully contoured for smoothing from front to back with concealing petals for modesty and shaping. FLATTERING FIT – Full coverage design delivers total comfort. ADJUSTABLE – Flat, adjustable comfort shoulder straps provide a custom fit. THE SUPPORT YOU NEED – Supportive underwire gives you added support without sacrificing comfort. T-SHIRT BRA SMOOTHNESS – Silky, seamless cups create a smooth look under tees and other knits. EXTRA BACK SMOOTHING – Built-up Comfort-U back enhances back smoothing and keeps straps in place. HAND WASH – Hand wash this One Smooth U underwire bra with like colors. Do not beach. Line dry. Do not iron. ; cup size: C ; band size: 40

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Price: 48 $

BEAUTIFUL. BREATHABLE. COMFORTABLE. Elevate your every day with this beautiful Bali Breathe underwire bra. Crafted from an ultra-soft cotton modal fabric that caresses your skin, this full-coverage bra has a breathable liner designed to keep you cool and dry. Lightly lined cups are soft, supportive, and concealing, while the built-up back and sides provide all-around smoothing. Stretch lace adds a touch of pretty to a light and airy underwire bra you won’t mind showing off. Everything you wanted was never too much to ask. BALI BREATHE – It’s a sanctuary on your skin every day of the week. ULTRA-SOFT FEEL – Luxe cotton modal fabric caresses the skin. BREATHABLE COMFORT – The bottom band, back, and sides are lined with a breathable cotton modal liner that helps keep you cool and dry. SOFT SUPPORTIVE CUPS – Lightly lined for modesty, the 2-ply cups offer extra support and softness where you most appreciate it. FEMININE DESIGN – Smooth stretch lace adds a touch of pretty. FULL COVERAGE – A comfortable underwire offers the support you want in a full-coverage bra. ALL-AROUND SMOOTHING – Built-up sides and backs provide 360-degree smoothing. CONVERTIBLE STRAPS – Fully adjustable straps convert to crisscross for fashion versatility and additional support. ; cup size: D ; band size: 36

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Price: 39 $

MAX SUPPORT, FRONT-CLOSE CONVENIENCE The support you need and the convenience you deserve. There’s a lot to like about this Playtex 18 Hour bra. Let’s start with the easy front closure that means getting dressed is a breeze – perfect for busy mornings. Flexible criss cross back bands adjust along with you for an all-day custom fit, and you can always count on maximum wireless support from the famous Playtex M frame. No need to worry about bra straps that won’t stay in place, thanks to cushioned no-slip straps. Need another reason to love this full-coverage bra? Non-foam, seamed cups create a flattering, vintage-inspired cone shape and are finished with a pretty satiny floral jacquard fabric. FRONT CLOSURE – A front closure with larger hooks for easier fastening and effortless mornings. WE’VE GOT YOUR (FLEX) BACK – Flex back construction offers two wide crisscross stretch bands that stretch and support for ease of movement. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. NO-SLIP STRAPS – Adjustable Comfort Straps are designed to stay put. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: B ; band size: 42

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Price: 56 $

AMAZING SUPPORT WITHOUT WIRES If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless bra, think again! Our Glamorise collection comes to the rescue with this sleek, sexy wirefree bra that combines soft, cotton-blend fabric with lovely lace. Thoughtfully created by our expert team of designers, this wireless bra will become a great addition to your wardrobe and your busy days, offering all-day support in comfort. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the airy, stretch mesh back and sides that move with you. You’ll love the look of the two-section, contoured cups that provide natural shaping, and you’ll appreciate the back close with multiple hook-and-eye rows for a custom fit. With full coverage and support you can count on, this wirefree support bra, blended with the comfort of cotton, really does have it all. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. A LITTLE LACE FOR YOUR STYLE – Upper cups of pretty lace for a feminine look. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Airy mesh back and sides stretch to move with you. CUSTOM, COMFORT CLOSURE – Hook-and-eye back closure with multiple rows for the fit you need. MACHINE WASH – We recommend washing your front-close wireless bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1001. ; cup size: J ; band size: 46

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Price: 59 $

SEXY, LACY, COMFY SUPPORT Who says that full-figure bras for curvy women can’t be pretty and sexy? Not us! At Glamorise, we think the superb support you need and the feminine look you want can live together beautifully. At the heart of the support is our WonderWire design, constructed with a cushioned comfort band plus a padded channel that surrounds the underwire to prevent poking. That protected underwire provides front support while the T-back takes care of the back. Together they provide comfortable support in every size. You’ll love the pretty stretch lace that tops the cups and accents the back. And you’ll appreciate the convenience of a front closure with a plunging scallop-edged neckline for fashion flexibility plus comfy, stay-in-place, adjustable stretch straps. There’s lots to love in this underwire front-close bra, a welcome addition to your bra collection. WONDERWIRE TECHNOLOGY – A padded underwire for no-poke comfort. ENHANCED SUPPORT – A cushioned wide inner band provides even more support. LACY AND LOVELY – Stretch lace-edged cups with a plunging scalloped neckline create a look that’s as pretty as it is practical. T-BACK FOR MORE SUPPORT – Stretch T-back enhances support and offers shoulder-baring fashion flexibility. UP-FRONT CLOSURE – A convenient front closure for easy on-and-off. HAND WASH – We recommend washing your front-close underwire bra by hand to preserve the stretch. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1246. ; cup size: DD ; band size: 44

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Price: 44 $

SIZED TO FIT Customers tell us this ComfortFlex Fit wireless bra is one of the most comfortable bras they’ve ever owned. It starts with smart sizing, which means that the super stretchy non-foam 2-ply cups flex to adapt to your shape, not vice versa. Knit-in zones provide targeted support exactly where you need it, including a ribbed underband. It offers a flattering V neckline and deep U back, with wider no-slip straps. And you’ll love how this sleek, seamless wireless bra disappears under tees and other clingy clothes. If it’s possible to fall in love with a bra, this might be the one. SIZE OPTIONS – Easy to fit! Smart Sizes Shape to Fit You. A WIRELESS WONDER – Knit-in zones provide targeted support exactly where you need it, including a ribbed underband. NO-SLIP STRAPS – Wider straps with our no-slip Comfort-U design for stay-in-place straps. NON-FOAM CUPS – 2-ply, non-foam cups flex to adapt to your shape. COOL COMFORT – Cool Comfort fabric helps wick moisture and keep you cool and comfortable. SMOOTH AND SLEEK – Seamless bra disappears under knits and other clingy clothes. FIGURE FLATTERING – A wardrobe-ready V front and deep U back work with lots of necklines. THE CLOSURE – Cushioned hook-and-eye spa close in back offers you three fit adjustments – so everything feels just right. HAND WASH – Hand wash cold water, with like colors. Do not use fabric softener. Do not bleach. Line dry. Do not iron.