bras

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Price: 48 $

THE LIFT YOU DESIRE Amplify your assets with our most uplifting underwire bra that pushes both up and in for red-carpet-worthy cleavage. This Love the Lift push-up bra is brilliantly engineered to celebrate every curve and contour – all while creating a flattering look. Its plunging demi front will enhance even the most revealing neckline. You’ll be delighted with the range of colors and styles, some with lace-accented cups, others with smooth cups and lace trim at the sides. Straps that convert from traditional straight to crisscross wear give you more versatility. This push-up demi bra is available in sizes 32A to 40D, so you’re sure to find your perfect fit. MAXIMUM LIFT – Our most uplifting style that pushes both up and in for head-turning cleavage. UNDERWIRE SUPPORT – Push-up technology is engineered to make the most of every curve. TWO WAYS TO WEAR IT – Adjustable, convertible straps can be worn traditional or crisscross. PERFECT WEDDING BRA – Plunging demi front allows you to wear it with low-cut wedding dresses. SO MANY OPTIONS – Great colors, some with lace-accented cups, others with T-shirt smooth cups and lace trim at the sides. HAND WASH – We recommend hand washing this women’s underwire bra to keep its shape. ; cup size: A ; band size: 34

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Price: 44 $

NEXT LEVEL COMFORT IN A T-SHIRT BRA Here’s your new favorite t-shirt bra – sleek, smooth, and oh-so-comfortable. With demi construction for a little extra shaping, this lightly lined style has SmartZone cups for uplift where you need it. The silky microfiber lets tees and other knits float over the fabric for a silky-smooth look. Best of all, this underwire bra is convertible with straps that switch from traditional straight to crisscross wear. SUPPORT YOU NEED – Lightly lined demi construction with underwire SmartZone cups for uplift where you need it. TWO-IN-ONE CONVERTIBLE STRAPS – Adjustable straps easily convert from traditional straight to crisscross wear. QUALITY FABRIC – Satin-smooth, ultra-soft stretch microfiber blend lets tees and knits glide over the fabric for a smooth look. BACK CLOSURE – Brushed hook-and-eye back closure. HAND WASH – We recommend hand washing this women’s t-shirt bra in cold water to retain its shape. ; cup size: A ; band size: 32

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Price: 44 $

SUPERB COMFORT AND SUPPORT With Bali’s Double Support wireless bra, there’s no need to sacrifice comfort to get the support you need. Its name comes from its signature M-Frame cup construction and wirefree two-ply cups designed to give you twice the support with a flexible fit. You’ll love the satiny lace-patterned jacquard fabric that stretches to move with you and the cushioned back spa closure that further enhances comfort. Available in an array of colors and sizes, you can always find your size and fit. TWICE THE SUPPORT – Wirefree two-ply cups provide double support with a flexible fit. THOUGHTFUL CONSTRUCTION – Signature M-Frame cup construction provides flexible support. PRETTY, STRETCH FABRIC – Satiny lace-patterned jacquard stretches to move with you. SPA CLOSURE – Innovative, cushioned back closure. MACHINE WASH – We recommend machine washing this bra in cold water to keep it looking new. ; cup size: DD ; band size: 38

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Price: 46 $

NO-POKE COMFORT, OUTSTANDING SUPPORT From the Playtex Secrets collection comes a full-coverage, underwire t-shirt bra that combines comfort and support for fuller figures. It’s designed with the remarkable TruSupport 4-way support system with higher sides to help control bulges, fuller cups for natural shaping, wider straps for all-day ease, and a smoother back for stability. One of the first things you’ll notice is the super smooth, foam-lined cups that perform a disappearing act under knits and clingy clothes. One of the things you WON’T notice is the underwires, discreetly hidden yet providing outstanding, no-poke support. This underwire balconette bra has a lovely sweetheart neckline with jacquard trim that provides close-to-full coverage with the modern shaping you want for many fashion styles. One final thoughtful touch: cotton-lined straps that are truly kind to your shoulders. You’ll be delighted to discover how comfortable an underwire t-shirt bra can be. WIRED AND WONDERFUL – TruSupport 4-way underwire support system with higher sides, fuller cups, wider straps, and a smoother back. THE COVERAGE YOU WANT – Close-to-full coverage with balconette contours, wide-set straps, and a flattering, low-cut sweetheart neckline. OH-SO SMOOTH CUPS – Light foam lining and seamless construction create a sleek look under tees and other clingy clothes. NO-POKE, NO-DIG, NO-SHOW WIRES – You’ll never see the wires, all you’ll feel is the support. THE PRESSURE IS OFF – Cotton-lined straps give your shoulders a break. PRETTY TOUCHES – Jacquard trim and straps add a little elegance. HAND WASH – Playtex recommends washing your underwire balconette bra in cold water to preserve the fabric and save energy. ; cup size: D ; band size: 38

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Price: 39 $

A LITTLE LIFT, A LOT OF COMFORT This soft wireless bra from the Playtex 18 Hour collection is a fan favorite for so many reasons. It all starts with the fabric; Cool Comfort stretch cotton that’s as soft as your favorite tee and wicks moisture away to keep you cool and comfortable all day. And because we all need a lift from time to time, Playtex experts designed this wireless bra with Magic Rings panels that support from the bottom up for a gentle, natural lift. SOFT STRETCH – Stretch cotton-rich jersey feels like your favorite tee against your skin. FAN FAVORITE – Same bra, different fabric. Popular style 4745 in Comfortable Cotton Stretch! MAGIC LIFT – Comfortable lift and support with Magic Rings technology for natural shaping A WONDER OF WIRELESS SUPPORT – 4-way TruSUPPORT system provides higher sides for bulge control, fuller cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. COOL ALL DAY – Cool Comfort stretch cotton fabric wicks moisture away to keep you cool and comfortable. COMFORT FROM THE BOTTOM UP – Comfortsoft cotton-covered band adds support with barely-there comfort. SHOW YOUR SHOULDERS SOME LOVE – Cushioned straps help relieve stress on shoulders. DOES A DISAPPEARING ACT – Smooth cups provide the no-show look you want under clingy clothes. HAND WASH – Playtex recommends washing your wireless stretch cotton bra in cold water to preserve the fabric and save energy. ; cup size: B ; band size: 38

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Price: 59 $

SEXY, LACY, COMFY SUPPORT Who says that full-figure bras for curvy women can’t be pretty and sexy? Not us! At Glamorise, we think the superb support you need and the feminine look you want can live together beautifully. At the heart of the support is our WonderWire design, constructed with a cushioned comfort band plus a padded channel that surrounds the underwire to prevent poking. That protected underwire provides front support while the T-back takes care of the back. Together they provide comfortable support in every size. You’ll love the pretty stretch lace that tops the cups and accents the back. And you’ll appreciate the convenience of a front closure with a plunging scallop-edged neckline for fashion flexibility plus comfy, stay-in-place, adjustable stretch straps. There’s lots to love in this underwire front-close bra, a welcome addition to your bra collection. WONDERWIRE TECHNOLOGY – A padded underwire for no-poke comfort. ENHANCED SUPPORT – A cushioned wide inner band provides even more support. LACY AND LOVELY – Stretch lace-edged cups with a plunging scalloped neckline create a look that’s as pretty as it is practical. T-BACK FOR MORE SUPPORT – Stretch T-back enhances support and offers shoulder-baring fashion flexibility. UP-FRONT CLOSURE – A convenient front closure for easy on-and-off. HAND WASH – We recommend washing your front-close underwire bra by hand to preserve the stretch. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1246. ; cup size: D ; band size: 40

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Price: 48 $

SHAPED TO PERFECTION Everything about this sleek underwire bra is designed to minimize bulge while maximizing comfort in a silky-smooth design. The supportive underwire silhouette offers petal-shaped panels that smooth and conceal as they shape. Careful construction provides the full coverage and modesty you want. You’ll appreciate the seamless cups that create a smooth look under tees and other knits. Other thoughtful details include a built-up Comfort-U back that enhances back smoothing and keeps straps in place, plus a flattering neckline. BYE-BYE BULGE – Carefully contoured for smoothing from front to back with concealing petals for modesty and shaping. FLATTERING FIT – Full coverage design delivers total comfort. ADJUSTABLE – Flat, adjustable comfort shoulder straps provide a custom fit. THE SUPPORT YOU NEED – Supportive underwire gives you added support without sacrificing comfort. T-SHIRT BRA SMOOTHNESS – Silky, seamless cups create a smooth look under tees and other knits. EXTRA BACK SMOOTHING – Built-up Comfort-U back enhances back smoothing and keeps straps in place. HAND WASH – Hand wash this One Smooth U underwire bra with like colors. Do not beach. Line dry. Do not iron. ; cup size: C ; band size: 36

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Price: 39 $

A BEAUTIFUL BLEND OF COMFORT AND SUPPORT One of our customers said it best: “Finally found a bra that fits…great support, very attractive and very comfortable.” This wireless bra from Playtex is part of the famous 18 Hour collection, a go-to favorite for so many customers who value wirefree comfort but need superb support. This wireless bra is fashioned around the famous Playtex M-frame that comfortably conforms to your shape. With a pretty, satiny floral print, it is designed with the Playtex 4-way TruSUPPORT system that provides higher sides, fuller, softly seamed cups for natural shaping, wider straps for all-day ease, and a smoother back for enhanced stability. The stay-in-place straps play an important role in the comfort of this full-coverage bra, with a wider, cushioned design that helps relieve shoulder pressure. SUPERB WIRELESS SUPPORT – 4-way TruSUPPORT system provides higher sides, fuller seamed cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. THE FAMOUS M-FRAME DESIGN – Flexibly supporting women in comfort for decades. WIDER STRAPS – Wider, cushioned straps stay in place, adjust with ease, and help relieve pressure on the shoulders. OH-SO PRETTY – Satiny floral print combines a feminine look with outstanding support. WIREFREE COMFORT – Superb support without wires. TAG FREE – No annoying tag to itch or bunch up. HAND WASH – Playtex recommends washing your wireless bra in cold water to preserve the fabric and save energy. ; cup size: DD ; band size: 46

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Price: 39 $

A BEAUTIFUL BLEND OF COMFORT AND SUPPORT One of our customers said it best: “Finally found a bra that fits…great support, very attractive and very comfortable.” This wireless bra from Playtex is part of the famous 18 Hour collection, a go-to favorite for so many customers who value wirefree comfort but need superb support. This wireless bra is fashioned around the famous Playtex M-frame that comfortably conforms to your shape. With a pretty, satiny floral print, it is designed with the Playtex 4-way TruSUPPORT system that provides higher sides, fuller, softly seamed cups for natural shaping, wider straps for all-day ease, and a smoother back for enhanced stability. The stay-in-place straps play an important role in the comfort of this full-coverage bra, with a wider, cushioned design that helps relieve shoulder pressure. SUPERB WIRELESS SUPPORT – 4-way TruSUPPORT system provides higher sides, fuller seamed cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. THE FAMOUS M-FRAME DESIGN – Flexibly supporting women in comfort for decades. WIDER STRAPS – Wider, cushioned straps stay in place, adjust with ease, and help relieve pressure on the shoulders. OH-SO PRETTY – Satiny floral print combines a feminine look with outstanding support. WIREFREE COMFORT – Superb support without wires. TAG FREE – No annoying tag to itch or bunch up. HAND WASH – Playtex recommends washing your wireless bra in cold water to preserve the fabric and save energy. ; cup size: DD ; band size: 52