lingerie

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Price: 44 $

KEEP YOUR COOL There’s a reason the Double Support full-coverage wireless bra is one of our bestsellers. It offers excellent support in every size without the underwires that can poke, pinch, and prod. The satin-finish fabric looks great even under clingy clothes, plus the built-up sides and back create an extra smooth look. Know what’s even better? This favorite wirefree bra now features Cool Comfort moisture-wicking fabric – so you’ll stay cool and comfortable all day. WIRELESS SUPPORT – No underwires that can poke, pinch, and prod. SIGNATURE SHAPING – Signature M-frame construction shapes and separates while providing flexible support. STAYS COOL – Cool Comfort fabric wicks away moisture to keep you cool and comfortable. FULL COVERAGE – Double-layer, smooth cups offer full coverage. SATINY SMOOTH – Soft Touch satin-finish fabric is smooth and sleek, even under clingy clothes. More smoothing comes from the built-up sides and back. MOVES WITH YOU – The Comfortsoft band encloses the elastic inside the fabric for move-with-you comfort. HAND WASH – Hand wash wireless bras in cold water, with like colors. Do not use fabric softener. Do not use bleach. Line dry. Do not iron. ; cup size: C ; band size: 40

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Price: 48 $

THE LIFT YOU DESIRE Amplify your assets with our most uplifting underwire bra that pushes both up and in for red-carpet-worthy cleavage. This Love the Lift push-up bra is brilliantly engineered to celebrate every curve and contour – all while creating a flattering look. Its plunging demi front will enhance even the most revealing neckline. You’ll be delighted with the range of colors and styles, some with lace-accented cups, others with smooth cups and lace trim at the sides. Straps that convert from traditional straight to crisscross wear give you more versatility. This push-up demi bra is available in sizes 32A to 40D, so you’re sure to find your perfect fit. MAXIMUM LIFT – Our most uplifting style that pushes both up and in for head-turning cleavage. UNDERWIRE SUPPORT – Push-up technology is engineered to make the most of every curve. TWO WAYS TO WEAR IT – Adjustable, convertible straps can be worn traditional or crisscross. PERFECT WEDDING BRA – Plunging demi front allows you to wear it with low-cut wedding dresses. SO MANY OPTIONS – Great colors, some with lace-accented cups, others with T-shirt smooth cups and lace trim at the sides. HAND WASH – We recommend hand washing this women’s underwire bra to keep its shape. ; cup size: D ; band size: 40

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Price: 48 $

YOU MAY FORGET YOU’RE WEARING IT You’ll fall in love with a seamless, shaping ComfortFlex Fit wireless bra you can put on and forget. Destined to become your new go-to, its 4-way stretch fabric flexes and moves with you while knit-in zones provide the targeted support you need – minus the discomfort of underwire. Foam cups and 2-ply sides provide beautiful shaping and even more support. You’ll also appreciate the seamless design of this full-coverage bra that delivers a sleek look under even the clingiest clothes, with smoothing help from the built-up sides and back. Bali is the #1 National Bra Brand – Source: Circana, Retail Tracking Service, U.S. Dollar Sales, Women’s Non-Sport Bras, Brand Type: National Brand, 12 Months Ending March 2024 SHAPING SUPPORT – Full-coverage bra with foam cups and 2-ply sides for beautiful shaping and support. SEAMLESS – Smooth, seamless wirefree bra disappears beneath clothing. MOVE WITH EASE – ComfortFlex Fit 4-way stretch fabric provides a flexible fit that shapes to fit you. TARGETED SUPPORT – Knit-in zones provide targeted support, where you need it. SO SMOOTH – Built-up sides and back deliver incredible smoothing. STAY-IN-PLACE STRAPS – Wide, no-slip Comfort-U straps are designed to stay put. THE CLOSURE – Adjustable three-option back hook-and-eye closure for easy on and off. HAND WASH – Hand wash cold water, with like colors. Do not use fabric softener. Do not bleach. Line dry. Do not iron.

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Price: 39 $

A LITTLE LIFT, A LOT OF COMFORT This soft wireless bra from the Playtex 18 Hour collection is a fan favorite for so many reasons. It all starts with the fabric; Cool Comfort stretch cotton that’s as soft as your favorite tee and wicks moisture away to keep you cool and comfortable all day. And because we all need a lift from time to time, Playtex experts designed this wireless bra with Magic Rings panels that support from the bottom up for a gentle, natural lift. SOFT STRETCH – Stretch cotton-rich jersey feels like your favorite tee against your skin. FAN FAVORITE – Same bra, different fabric. Popular style 4745 in Comfortable Cotton Stretch! MAGIC LIFT – Comfortable lift and support with Magic Rings technology for natural shaping A WONDER OF WIRELESS SUPPORT – 4-way TruSUPPORT system provides higher sides for bulge control, fuller cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. COOL ALL DAY – Cool Comfort stretch cotton fabric wicks moisture away to keep you cool and comfortable. COMFORT FROM THE BOTTOM UP – Comfortsoft cotton-covered band adds support with barely-there comfort. SHOW YOUR SHOULDERS SOME LOVE – Cushioned straps help relieve stress on shoulders. DOES A DISAPPEARING ACT – Smooth cups provide the no-show look you want under clingy clothes. HAND WASH – Playtex recommends washing your wireless stretch cotton bra in cold water to preserve the fabric and save energy. ; cup size: C ; band size: 38

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Price: 42 $

CELEBRATE YOUR SHAPE This smartly engineered underwire bra from Lilyette by Bali is designed to minimize your size while celebrating your shape. This is accomplished with an overall pared-down profile, wider-set straps, and a more open underwire construction that provides natural support with less projection. Its cups combine delicate lace with soft and smooth microfiber, with seamless sides and back. This superbly comfortable minimizer bra offers full coverage and a fit you’ll love, thanks to the Lily Fit system. Available in a wide range of sizes, so you’ll be sure to find the right one. MINIMIZES YOUR PROFILE, NOT YOUR SHAPE – Carefully constructed for less projection and a shapely silhouette. LILY FIT SYSTEM – Minimizer bras have an open neckline, less projection to help clothes fit better, plus wider-set straps & a more open underwire for natural support. COMFORT YOU’LL LOVE – Comfort is built into every detail of this underwire bra. FULL-COVERAGE COMBO CUPS – Full-coverage cups combine delicate lace with soft and smooth microfiber, with seamless sides and back. SO MANY SIZE OPTIONS – Available in a wide array of sizes, so you’ll be sure to find your perfect fit. HAND WASH – Bali recommends washing your underwire bra by hand in cold water to preserve the shape and save energy. ; cup size: DD ; band size: 34

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Price: 48 $

SAY HELLO TO SMOOTH SUPPORT The support of an underwire bra in a wireless design makes this Comfort Revolution bra ideal for everyday wear. Flexible foam cups are designed for shaping, support, and a no-show look under tops, while flexible bands provide the support you need without an underwire. You’ll love the Comfort Cushion straps that help relieve shoulder pressure and the Soft Touch smoothing microstretch fabric. The cherry on top? Cool Comfort moisture-wicking technology keeps you cool and comfortable no matter how long the day. FULL COVERAGE – Flexible foam cups are designed for shaping, support, and a no-show look under tops. MOVE WITH EASE – Flexible support bands move with you and provide the support you need without an underwire. SO SMOOTH – Soft Touch smoothing microstretch fabric embraces you in all-day comfort. STAY COOL – Moisture-wicking Cool Comfort fabric helps keep you cool and comfortable. COMFORT STRAPS – Comfort Cushion strap hugs the shoulder while helping to relieve shoulder pressure. 2 WAYS TO WEAR – Adjustable, convertible straps can be worn traditional or crisscross for a custom fit. SIZING OPTIONS – Easy ComfortFlex Fit bra sizing fits S to 3XL and everything in between. HAND WASH – Hand wash cold water, with like colors. Do not use fabric softener. Do not use bleach. Line dry. Do not iron.

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Price: 58 $

SAY BYE BYE TO BACK PAIN Did you know that the right bra can help to alleviate back and shoulder pain? If this is news to you, you’ve come to the right place. Let this front-close bra from Glamorise open up a new world of comfort without wires! At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb wirefree support. The adjustable front closure and crisscross elastic band construction help to pull your shoulders back to improve your posture, which can help with back pain. More comfort comes from the extra-wide cushioned straps that relieve pressure on your shoulders. Another detail of comfort is the moisture-wicking fabric in the full-coverage contoured cups that keeps you cool and comfortable. Plus, the back-adjustable straps and front-adjustable closure with multiple rows of hooks let you customize your bra for a perfect fit. IT’S NOT MAGIC; IT’S MAGICLIFT – Signature support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. DESIGNED TO IMPROVE POSTURE – The adjustable front closure and crisscross elastic band construction pull your shoulders back for better posture, which can help with back pain. STAY COOL – Cup fabric wicks away moisture to keep you cool and comfortable all day. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. COMFORT CLOSURE UP FRONT – Cushioned hook-and-eye front closure with multiple rows for your perfect fit and easy on-and-off. MACHINE WASH – We recommend machine washing your back support bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1265. ; cup size: DD ; band size: 38

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Price: 39 $

A BEAUTIFUL BLEND OF COMFORT AND SUPPORT One of our customers said it best: “Finally found a bra that fits…great support, very attractive and very comfortable.” This wireless bra from Playtex is part of the famous 18 Hour collection, a go-to favorite for so many customers who value wirefree comfort but need superb support. This wireless bra is fashioned around the famous Playtex M-frame that comfortably conforms to your shape. With a pretty, satiny floral print, it is designed with the Playtex 4-way TruSUPPORT system that provides higher sides, fuller, softly seamed cups for natural shaping, wider straps for all-day ease, and a smoother back for enhanced stability. The stay-in-place straps play an important role in the comfort of this full-coverage bra, with a wider, cushioned design that helps relieve shoulder pressure. SUPERB WIRELESS SUPPORT – 4-way TruSUPPORT system provides higher sides, fuller seamed cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. THE FAMOUS M-FRAME DESIGN – Flexibly supporting women in comfort for decades. WIDER STRAPS – Wider, cushioned straps stay in place, adjust with ease, and help relieve pressure on the shoulders. OH-SO PRETTY – Satiny floral print combines a feminine look with outstanding support. WIREFREE COMFORT – Superb support without wires. TAG FREE – No annoying tag to itch or bunch up. HAND WASH – Playtex recommends washing your wireless bra in cold water to preserve the fabric and save energy. ; cup size: D ; band size: 46

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Price: 39 $

A BEAUTIFUL BLEND OF COMFORT AND SUPPORT One of our customers said it best: “Finally found a bra that fits…great support, very attractive and very comfortable.” This wireless bra from Playtex is part of the famous 18 Hour collection, a go-to favorite for so many customers who value wirefree comfort but need superb support. This wireless bra is fashioned around the famous Playtex M-frame that comfortably conforms to your shape. With a pretty, satiny floral print, it is designed with the Playtex 4-way TruSUPPORT system that provides higher sides, fuller, softly seamed cups for natural shaping, wider straps for all-day ease, and a smoother back for enhanced stability. The stay-in-place straps play an important role in the comfort of this full-coverage bra, with a wider, cushioned design that helps relieve shoulder pressure. SUPERB WIRELESS SUPPORT – 4-way TruSUPPORT system provides higher sides, fuller seamed cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. THE FAMOUS M-FRAME DESIGN – Flexibly supporting women in comfort for decades. WIDER STRAPS – Wider, cushioned straps stay in place, adjust with ease, and help relieve pressure on the shoulders. OH-SO PRETTY – Satiny floral print combines a feminine look with outstanding support. WIREFREE COMFORT – Superb support without wires. TAG FREE – No annoying tag to itch or bunch up. HAND WASH – Playtex recommends washing your wireless bra in cold water to preserve the fabric and save energy. ; cup size: D ; band size: 38

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Price: 55 $

AMAZING SUPPORT WITHOUT WIRES If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless bra, think again! Our Glamorise collection comes to the rescue with this sleek, sexy wirefree bra that combines smoothing satin with lovely lace. Thoughtfully created by our expert team of designers, this wireless bra will become a great addition to your wardrobe and your busy days, offering all-day support in comfort. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the airy, stretch mesh back and sides that move with you. You’ll love the look of the two-section, contoured cups that provide natural shaping, and you’ll appreciate the back close with multiple hook-and-eye rows for a custom fit. With full coverage and support you can count on, this wirefree support bra really does have it all. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. A LITTLE LACE FOR YOUR STYLE – Upper cups of pretty lace for a feminine look. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Airy mesh back and sides stretch to move with you. CUSTOM, COMFORT CLOSURE – Hook-and-eye back closure with multiple rows for the fit you need. MACHINE WASH – We recommend washing your full-figure wireless bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1000. ; cup size: B ; band size: 40