lingerie

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Price: 19.99 $

SIZED TO FIT Customers tell us this ComfortFlex Fit wireless bra is one of the most comfortable bras they’ve ever owned. It starts with smart sizing, which means that the super stretchy non-foam 2-ply cups flex to adapt to your shape, not vice versa. Knit-in zones provide targeted support exactly where you need it, including a ribbed underband. It offers a flattering V neckline and deep U back, with wider no-slip straps. And you’ll love how this sleek, seamless wireless bra disappears under tees and other clingy clothes. If it’s possible to fall in love with a bra, this might be the one. SIZE OPTIONS – Easy to fit! Smart Sizes Shape to Fit You. A WIRELESS WONDER – Knit-in zones provide targeted support exactly where you need it, including a ribbed underband. NO-SLIP STRAPS – Wider straps with our no-slip Comfort-U design for stay-in-place straps. NON-FOAM CUPS – 2-ply, non-foam cups flex to adapt to your shape. COOL COMFORT – Cool Comfort fabric helps wick moisture and keep you cool and comfortable. SMOOTH AND SLEEK – Seamless bra disappears under knits and other clingy clothes. FIGURE FLATTERING – A wardrobe-ready V front and deep U back work with lots of necklines. THE CLOSURE – Cushioned hook-and-eye spa close in back offers you three fit adjustments – so everything feels just right. HAND WASH – Hand wash cold water, with like colors. Do not use fabric softener. Do not bleach. Line dry. Do not iron.

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Price: 23.99 $

FLATTER WITHOUT FLATTENING One of America’s best-selling minimizer bra styles, this Satin Tracings underwire minimizer bra is ingeniously designed to slim your bustline by as much as 1.75 inches. Best of all, it helps your clothes fit better while celebrating your curves. Support is enhanced by a no-poke underwire and seamed cups that provide a little extra lift. Comfort-U straps help take the stress off your shoulders while staying comfortably in place. You’ll love the smooth satin and jacquard print fabrics that are oh-so-pretty even as they provide the minimizing support you want. A BESTSELLER FOR A REASON – Minimizes your bustline by as much as 1.75 inches. UNDERWIRE SUPPORT WAS NEVER THIS COMFORTABLE – Designed for maximum support with no-poke comfort. WHEN YOU NEED A LITTLE LIFT – Seamed cups provide a little extra lift. NO SLIP, NO PRESSURE – Designed with non-stretch Comfort-U straps that help alleviate shoulder pressure while staying comfortably in place. PRETTY AND PRACTICAL – Smooth satin and jacquard print fabrics bring a pop of style to the slimming support you want. HAND WASH – Hand wash this minimizer bra in cold water with like colors. Do not bleach. Line dry. Do not iron. ; cup size: C ; band size: 38

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Price: 21.99 $

FLAWLESSLY SMOOTH The Barely There Full Coverage Underwire Bra from Maidenform is all about a smooth, no-show finish with bonded side support wings and a barely there neckline that disappears under clothes. SmartZone soft foam cups shape and lift where you need it most, while the flexible, lightweight underwire ensures a no-poke, no-dig fit (because comfort is key). Adjustable sheer mesh straps convert to fit your style, and the sexy drop gore with a branded “M” logo adds the perfect finishing touch. Smooth, supportive, and seriously stylish – this underwire bra is a must-have everyday essential. SMOOTHING – Women’s bra featuring bonded side support wings with a double layer design for a smooth, luxurious finish. SUPPORTIVE FIT – Underwire bra with SmartZone soft foam cups for targeted shaping & support. NO SHOW – Designed for shaping, this full-coverage bra features a barely there no-show neckline. CONVERTIBLE STRAPS – Adjustable sheer mesh straps are convertible for wardrobe versatility. UNDERWIRE – Flexible, lightweight gauge underwire for a no-poke, no-dig fit. DESIGN DETAILS – Features hook-and-eye closure with a sexy drop gore and a branded “M” logo. ; cup size: B ; band size: 36

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Price: 17.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: DDD ; band size: 44

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Price: 19.99 $

SILKY SMOOTH RACERBACK STYLE Sexy, supportive, and comfortable too? You’ll want to wear this One Fab Fit racerback bra every day. This full-coverage bra features lightly lined SmartZone cups for fabulous shaping and an underwire for needed support. Delicate floral lace on the back and sides adds a feminine style, while a two-ply back offers extra smoothing. SUPPORT – An underwire provides the support you need. FULL COVERAGE – This lace-trimmed bra features extra coverage. RACERBACK – Designed with a gorgeous floral lace racerback for added support. SMARTZONE CUPS – SmartZone cups for uplift where you need it. FRONT CLOSURE – Easy on and off, this racerback T-shirt bra features a hidden front snap closure. ADJUSTABLE STRAPS – This underwire bra offers adjustable straps for the perfect fit. HAND WASH – We recommend hand washing this women’s bra to retain its shape. ; cup size: C ; band size: 36

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Price: 23.99 $

MAXIMUM COMFORT, MINIMIZER BRA A minimizer bra is designed to help reduce the appearance of bust projection by redistributing the breast across the cups. The Bali Passion For Comfort Minimizer Underwire Bra helps minimize your profile up to 1.5 inches while providing shaping support and everyday comfort for all women, including older women. This bra for women features a hidden underwire construction designed to provide supportive shaping while maintaining a comfortable feel. Full coverage cups help create a smooth look under tees, blouses, sweaters, and everyday clothing. Fully adjustable straps allow you to customize the fit, while no-slip straps help reduce shoulder stress by staying comfortably in place throughout the day. Pretty lace insets where the cups meet the straps add a feminine detail while maintaining a smooth appearance under clothing. Combining shaping support, smoothing construction, and comfortable everyday design, this Bali minimizer bra helps create a streamlined silhouette while delivering dependable support. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. MINIMIZER BRAS FOR WOMEN – Designed to help minimize your profile up to 1.5 inches while maintaining supportive comfort. This Bali underwire minimizer bra redistributes the breast to create a smoother look under clothing. HIDDEN UNDERWIRE BRA SUPPORT – Hidden underwire bra construction helps provide shaping and support while maintaining a comfortable feel. This underwire bra for women balances supportive lift with everyday comfort. FULLY ADJUSTABLE NO-SLIP BRA STRAPS – Adjustable bra straps help customize the fit while no-slip straps are designed to stay comfortably in place to help reduce shoulder stress and annoyance throughout the day. FULL COVERAGE SUPPORT BRA – Shaping bra cups and supportive construction help create a smooth, balanced silhouette under clothing, making this minimizer bra a dependable everyday bra for women that you’ll reach for every day. LACE BRA DETAIL WITH SMOOTH SHAPING – Feminine lace bra insets where the cups meet the straps add a pretty touch while helping this everyday minimizer bra for women maintain a smooth look under clothing. HAND WASH ONLY – For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: C ; band size: 38

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Price: 17.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: D ; band size: 38

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Price: 21.99 $

NEXT LEVEL COMFORT IN A T-SHIRT BRA The Maidenform One Fab Fit Demi Underwire Bra is the t-shirt bra women reach for day after day, blending modern style with comfort and support. Designed with lightly lined SmartZone cups, this bra delivers targeted lift, shape, and support exactly where you need it. The modern open neckline and demi coverage create a flattering fit that works beautifully with scoop necks, V-necks, and bridal silhouettes, making it one of the most versatile bras for women in your wardrobe. The satin-smooth, ultra-soft microfiber fabric glides effortlessly under tees and other knits, giving you a no-show look that stays invisible even under clingy tops. The tailored cups enhance your natural shape without adding bulk, while the breathable stretch ensures you stay comfortable from morning to night. Convertible straps let you wear it two ways – traditional straight or crisscross – so you can match your bra to your outfit with ease. This underwire bra for women also features a smooth back wing and hook-and-eye closure to help minimize bulges, creating a sleek silhouette from every angle. Available in both core and plus sizes, with a detailed size chart to help you get your perfect fit, this demi t-shirt bra is made to flatter and fit a wide range of body types. From workdays to weekends to special events, this is the bra that can truly do it all – offering a fabulous fit with shape and support that’s seriously soft. FABULOUS FIT 2.0 WITH SHAPE & SUPPORT – These underwire bras for women feature our SmartZone cups that give targeted lift, shape, and support for a flawless fit you’ll want to wear every day. NO-SHOW UNDER TEES – The smooth, satin-like bra fabric and modern demi neckline make this a t-shirt bra women love for its invisible look under clingy tops. SMARTZONE CUPS FOR LIFT & COMFORT – Lightly lined, tailored bra cups give you shaping where you need it most while staying soft against skin for 24/7 wear. CONVERTIBLE STRAPS FOR VERSATILITY – Adjustable bra straps can be worn straight or crisscrossed, so this full-coverage bra works under almost any neckline. SATIN-SMOOTH MICROFIBER – Luxuriously soft bra fabric glides over skin while the built-up NeoKnit sides and back help smooth and reduce bulge. COLOR & SIZE OPTIONS FOR ALL – Available in different sizes and colors, like black bras, white bras, nude bras, pink bras, and purple bras. Plus size bras are also available, with a full size chart to help you measure and find your best fit across core and plus sizes. ; cup size: DD ; band size: 36

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Price: 19.99 $

SILKY SMOOTH RACERBACK STYLE Sexy, supportive, and comfortable too? You’ll want to wear this One Fab Fit racerback bra every day. This full-coverage bra features lightly lined SmartZone cups for fabulous shaping and an underwire for needed support. Delicate floral lace on the back and sides adds a feminine style, while a two-ply back offers extra smoothing. SUPPORT – An underwire provides the support you need. FULL COVERAGE – This lace-trimmed bra features extra coverage. RACERBACK – Designed with a gorgeous floral lace racerback for added support. SMARTZONE CUPS – SmartZone cups for uplift where you need it. FRONT CLOSURE – Easy on and off, this racerback T-shirt bra features a hidden front snap closure. ADJUSTABLE STRAPS – This underwire bra offers adjustable straps for the perfect fit. HAND WASH – We recommend hand washing this women’s bra to retain its shape. ; cup size: C ; band size: 38

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Price: 23.99 $

LIGHT AND SMOOTH SUPPORT A spacer bra is designed with lightweight, breathable cups that create a smooth look under clothing while maintaining a comfortable feel. The Bali One Smooth U Ultra Light Underwire Bra combines this spacer cup construction with supportive shaping to create comfortable everyday bras for women, including older women. Ultra-light spacer bra cups and an underwire provide natural shaping without bulk, while the One Smooth U bra design lies flat under clothing to help minimize bra lines. This makes the bra ideal under t-shirts, blouses, sweaters, and other lightweight fabrics. Inside the cups, a soft inner sling provides additional shaping and support while maintaining a lightweight feel. The two-ply back with deep U shaping helps smooth the back and allows flexibility for lower-back clothing styles. Comfort-U convertible bra straps adjust easily and convert from traditional to crisscross so the bra can be worn with a variety of outfits. Designed for everyday comfort, this Bali bra blends smoothing construction, breathable spacer technology, and versatile styling. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ULTRA-LIGHT UNDERWIRE BRAS FOR WOMEN – Designed for natural support without bulk, this women’s bra has ultra-light spacer cups and an underwire that provide shaping plus a breathable, lightweight feel for everyday wear. SMOOTH T-SHIRT BRA DESIGN – One Smooth U bras lie flat under clothing to help minimize bra lines. The seamless spacer bra cups create a smooth look under tees, blouses, sweaters, and other lightweight clothing. SUPPORTIVE INNER SLING CONSTRUCTION – Built with a soft inner sling and spacer bra cups for shaping and support, this women’s underwire bra blends structure and comfort for a lightweight feel. The result? Comfort that lasts. SMOOTHING BRA WITH DEEP U SHAPE – Made with a two-ply back, this bra helps smooth your back while the deep U bra design allows flexibility for lower-back clothing styles, creating a streamlined look in bras for women. ADJUSTABLE CONVERTIBLE BRA STRAPS – Comfort-U bra straps convert from traditional to crisscross for versatility with different outfits. They’re also designed to stay comfortably in place, no matter what your day brings. HAND WASH ONLY – This bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: C ; band size: 40