lingerie

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Price: 19.99 $

VINTAGE VIBES, TOTAL SUPPORT A classic cone-shaped design gives this Playtex 18 Hour bra a vintage vibe, but the famous M Frame design supports you in the comfort of a wireless bra. Your shoulders will thank you for the contoured cushion straps that relieve pressure and help prevent dig-in – because no one likes that. What you WILL like are the non-foam cups that provide fuller coverage and a built-up back with back and side smoothing, giving you a smooth, sleek look under any outfit. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. COMFORT STRAPS – Contoured, cushioned straps adjust with ease, are designed to stay in place, and help prevent dig-in. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. DETAILS MATTER – Satiny floral print combines a feminine look with outstanding support. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: B ; band size: 42

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Price: 16.98 $

TWO WAYS TO WEAR IT Convertible straps allow you to wear this women’s underwire bra two ways, traditional or crisscross, for wardrobe versatility. Crafted from a suede-like nylon blend, this comfortable bra provides the underwire support you want. Lightly lined, full-coverage SmartZone cups bring uplift just where you need it. Finished with adjustable straps for a worry-free fit you’re sure to love. SO SOFT – Luxe suede-like fabric feels incredibly soft against your skin. GET THE LIFT – Full-coverage, lightly lined cups bring uplift where you need it. UNDERWIRE SUPPORT – Underwire lends support. PERFECT FIT – Adjustable straps for a custom fit. WEAR IT TWO WAYS – Convertible straps let you wear it two different ways: traditional or crisscross. BACK CLOSURE – Features classic hook-and-eye closure for easy on-and-off. COMFORT DEVOTION – Part of the Comfort Devotion collection. HAND WASH – We recommend hand washing this women’s underwire bra to keep its shape. ; cup size: C ; band size: 34

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Price: 21.99 $

THE BRA THAT DOES IT ALL If you’re looking for great support, full coverage, all-over smoothing, and superb comfort, you’ve found it all in this Playtex Secrets full-coverage underwire bra. You can rely on the supportive fit, thanks to its underwire construction and full-coverage foam-lined cups. When it comes to smoothing, you’ll love the silky, two-ply sides and back as well as the satiny jacquard-striped cups that disappear under tees and clingy clothes. Comfort is built into every detail, from the flexible underwire to the adjustable straps. This full-coverage t-shirt bra checks all the boxes when it comes to smooth comfort and support – because everything we do starts with you. FLEXIBLE UNDERWIRE – Who says an underwire bra can’t be supportive and comfortable, too? ALL-OVER SMOOTHING – Foam cups and 2-ply silky sides are designed to provide all-over smoothing with no show-through. THE ULTIMATE DISAPPEARING ACT – Smooth, full-coverage cups create a sleek look under any outfit. NO-SLIP STRAPS – Adjustable Comfort Straps are designed to stay put. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: B ; band size: 36

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Price: 25 $

SUPER-SOFT SUPPORT Experience softness that supports with the Maidenform T-Shirt Bra – an underwire bra for women that blends full coverage, cushioned comfort, and a smoothing fit you’ll want to wear every day. Designed with luxuriously soft, suede-like fabric, this style feels gentle against skin while offering reliable, poke-free comfort. The plush cushioned underwire system delivers secure hold without pinching, so you can enjoy shape and support from morning to night. Lightly lined, full-coverage cups enhance your natural shape while helping prevent gaps or spillover, giving you a sleek look under t-shirts, fitted dresses, and blouses. Convertible straps adjust to wear traditional or crisscross, so this bra adapts to your wardrobe and your day. Back and side smoothing panels work with the seamless construction to create a flattering silhouette under clothes, while the hook-and-eye closure ensures a stay-put fit. Whether you’re headed to work, running errands, or relaxing on the weekend, this full-coverage t-shirt bra for women offers dependable support, everyday versatility, and the kind of comfort you’ll look forward to wearing. COMFY UNDERWIRE BRAS FOR WOMEN – This t-shirt bra blends all-day comfort with a smoothing fit and cushioned underwire support. Perfect for everyday wear, it creates a sleek, no-show look under any outfit. LIGHTLY LINED CUPS FOR NATURAL SHAPE – Full-coverage, lightly lined bra cups give this underwire bra for women a smooth, gap-free fit. Designed to flatter your shape while staying invisible under tees, blouses, or dresses. LUXURIOUS SUEDE-LIKE FABRIC – Crafted from ultrasoft, sueded-touch fabric, this t-shirt bra for women feels gentle on skin and lies flat under clothes. The smooth finish makes it an easy, everyday wardrobe essential. CUSHIONED UNDERWIRE COMFORT – Plush padding surrounds the underwire for poke-free wear. This cushion wire design delivers secure hold and shaping without pinching, offering support that feels as good as it looks. CONVERTIBLE STRAPS FOR VERSATILITY – Adjustable straps convert from traditional to crisscross, letting this bra work with a variety of necklines and outfits so you can wear it your way, every day. ALL-DAY COMFORT & SLEEK SILHOUETTE – Back and side smoothing panels help create a flattering fit from every angle. The seamless construction and secure hook-and-eye closure ensure dependable comfort all day long. ; cup size: D ; band size: 38

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Price: 0 $

FULL AND FIERCE Get lifted and maximize your curves. Push-up cups provide an extreme lift in this multiway push-up strapless bra that’s all about flattering your shape. An open balconette neckline works with many clothing styles, and you’ll appreciate how pretty and soft the lace treatment looks and feels. And if you’re looking for versatility, here’s a push-up bra with straps that convert five ways and adjust so you can control the fit. Maidenform: Because why wouldn’t you choose a bra as confident as you are? BASICALLY SEXY – Ultra-flattering intimate solutions for every body. EXTREME LIFT – Maximize your curves with push-up cups designed to flatter your shape. SUPPORT YOU NEED – Underwire design provides just the right amount of support. MODERN NECKLINE – Open balconette neckline is perfectly suited for almost any outfit. FLATTERING STYLE – This comfortable underwire bra is accented by soft lace detail. WEAR IT YOUR WAY – Convertible, adjustable straps can be worn five ways: regular, crisscross, halter, one-shoulder and strapless. COLD WATER WASH – Maidenform recommends hand washing this women’s strapless bra in cold water to reduce energy consumption. ; cup size: C ; band size: 40

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Price: 24 $

ADDS UP TO ONE CUP SIZE The Maidenform Love the Lift Natural Boost Bra is the cup-boosting, sexy shaping bra that adds up to one cup size for a natural boost you’ll want every day. Designed for all women, including those with larger busts, this push-up underwire style offers plush padding for maximum lift, shaping, and cleavage without bulk. The demi coverage and low-cut neckline work perfectly under scoop necks and plunging tops, while the soft, satin fabrication feels smooth against your skin and is designed to be sleek under clothes. Plush underwire lining ensures lasting comfort, while fully adjustable straps give you a custom fit. A delicate lace trim along the neckline adds a feminine finishing touch that looks as good as it feels. Wear it your way with three convertible strap options – traditional, halter, or crisscross. Available in black bras, white bras, nude bras, pink bras, and purple bras with core and plus-size options, it’s a bra for women that blends support, style, and versatility. PUSH-UP BOOST FOR NATURAL LIFT – Bras for women with plush padding that add up to one cup size, giving a sexy shaping boost and cleavage while enhancing your natural figure without the bulk of heavier push-up padding. DEMI COVERAGE, LOW-CUT STYLE – A demi bra design with a plunging neckline offers shaping and support that works under scoop necks, V-necks, and low-cut tops, giving you the perfect mix of coverage and flattering style. SOFT, SATIN FABRICATION WITH LACE TRIM – This bra for women features smooth, soft satin fabrication with a delicate lace trim at the neckline for a feminine touch, creating a look that’s both sleek under clothes and stylish on its own. SUPPORTIVE UNDERWIRE COMFORT – Built-in underwire with plush lining delivers soft, reliable lift and shaping for all-day comfort, making this push-up bra a go-to choice for daily wear and special occasions alike. ADJUSTABLE & CONVERTIBLE STRAPS – Fully adjustable straps convert to three ways – traditional, halter, or crisscross – so you can style this bra for women to work with multiple outfit necklines in your wardrobe. COLOR & SIZE OPTIONS FOR ALL – Comes in black bras, white bras, nude bras, pink bras, and purple bras, with core and plus sizes available. Use the size chart to measure your fit and enjoy the versatility of a bra that flatters every size. ; cup size: C ; band size: 40

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Price: 54 $

TOTAL CONTROL, INCREDIBLE SHAPING Think of this as your women’s shapewear power move. With ultra-firm control panels and a built-in underwire bra, the Maidenform Ultra-Firm Body Shaper with Built-In Underwire Bra delivers all-in-one sculpting that works hard behind the scenes, so you don’t have to. From bust to hips, it creates a smooth, streamlined foundation that disappears under clothes while giving you the structure and support you want. Whether you’re stepping into a tailored jumpsuit or your favorite curve-hugging dress, this tummy control shapewear gives you confidence without sacrificing comfort. Targeted power mesh zones shape your tummy, waist, and back while keeping airflow circulating, thanks to Cool Comfort fabric that wicks away moisture and helps prevent overheating. The unlined underwire cups offer natural lift without padding, and the adjustable straps let you customize your fit from top to bottom. Soft edges and smart seams prevent bunching, pinching, or rolling. Just polished support that moves with you, not against you. This shapewear for women is sleek enough for special occasions, breathable enough for everyday. This is shapewear that respects your routine and meets your moment. FIRM TUMMY CONTROL – Ultra-firm compression zones in this stomach shapewear sculpt and smooth your midsection, using strategically placed shaping panels for structure where you need it most, delivering a sleek silhouette and comfortable, confident support all day long. BUILT-IN BRA – Featuring an integrated underwire bra, this shapewear offers natural-looking lift and shaping, delivering supportive comfort without any discomfort or digging, so you feel confident and secure all day long. KEEPS YOU COOL – Made with Cool Comfort fabric, this shapewear enhances breathability and wicks moisture away from your skin, keeping you feeling fresh, dry, and confident all day long-even under form-fitting layers or multiple outfits. CUSTOMIZE YOUR FIT – Supportive, adjustable straps let you personalize lift and comfort for a fit that complements your shape and style perfectly. Available in plus sizes designed thoughtfully for curvy women seeking comfort and confidence. ALL-DAY COMFORT – Featuring a soft lining and an easy-back zipper, this body shaper delivers tummy control with comfort designed for all-day, everyday wear. It moves with you, providing smooth, reliable shaping without sacrificing ease or style. FULL BODY SMOOTHING – This shapewear delivers sculpting support from bust to hips without flattening your natural shape. Designed to highlight and enhance your curves, it provides smooth, comfortable control that moves with you all day long. ; cup size: D ; band size: 40

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Price: 19.99 $

VINTAGE VIBES, TOTAL SUPPORT A classic cone-shaped design gives this Playtex 18 Hour bra a vintage vibe, but the famous M Frame design supports you in the comfort of a wireless bra. Your shoulders will thank you for the contoured cushion straps that relieve pressure and help prevent dig-in – because no one likes that. What you WILL like are the non-foam cups that provide fuller coverage and a built-up back with back and side smoothing, giving you a smooth, sleek look under any outfit. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. COMFORT STRAPS – Contoured, cushioned straps adjust with ease, are designed to stay in place, and help prevent dig-in. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. DETAILS MATTER – Satiny floral print combines a feminine look with outstanding support. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: D ; band size: 38

 BUY NOW
  

Price: 19.99 $

VINTAGE VIBES, TOTAL SUPPORT A classic cone-shaped design gives this Playtex 18 Hour bra a vintage vibe, but the famous M Frame design supports you in the comfort of a wireless bra. Your shoulders will thank you for the contoured cushion straps that relieve pressure and help prevent dig-in – because no one likes that. What you WILL like are the non-foam cups that provide fuller coverage and a built-up back with back and side smoothing, giving you a smooth, sleek look under any outfit. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. COMFORT STRAPS – Contoured, cushioned straps adjust with ease, are designed to stay in place, and help prevent dig-in. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. DETAILS MATTER – Satiny floral print combines a feminine look with outstanding support. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: C ; band size: 36

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Price: 27 $

SUPPORT YOU CAN COUNT ON Stay cool, supported, and confident with the Bali Breathe Underwire T-Shirt Bra for women. Designed with full coverage foam cups, this everyday bra provides natural shaping and a smooth look under tees, blouses, and dresses. The super-soft cotton modal lining feels breathable and gentle against your skin, while cotton-modal wrapped around the frame adds lightweight structure and softness. Built-up sides and a smoothing back deliver sleek coverage for a polished finish, making this women’s bra an easy choice for fitted outfits. With adjustable, convertible straps that switch between traditional and crisscross styles, you’ll get flexible support that adapts to your wardrobe. A versatile underwire t-shirt bra that combines comfort, breathability, and everyday wearability FULL COVERAGE CUPS – Full coverage foam cups in this women’s underwire bra deliver shaping, support, and modesty, creating a smooth silhouette under tees, dresses, and blouses for everyday confidence and polished style. T-SHIRT BRA DESIGN – The versatile t-shirt bra design provides natural lift and a sleek look under clothing, making this full coverage bra for women the perfect choice for layering with sweaters, tops, and workwear essentials. BREATHABLE COTTON MODAL – Super-soft cotton-modal lining enhances comfort and breathability, keeping you cool and supported throughout the day in a bra for women designed for softness, airflow, and lightweight wear. SOFT FRAME SUPPORT – Cotton-modal fabric wraps the bra frame to add lightweight structure and softness, delivering subtle support and an underwire bra that adapts to your natural shape for all-day comfort. SMOOTHING BACK DETAIL – Built-up sides and a smoothing back provide extra bra coverage and a streamlined finish from every angle, helping this full coverage t-shirt bra disappear under fitted tops and dresses. ADJUSTABLE CONVERTIBLE STRAPS – Convertible straps adjust for a customized fit and easily switch to crisscross styling, making this bra for women versatile enough to adapt to changing outfits, necklines, and occasions. ; cup size: DD ; band size: 40