lingerie

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Price: 24 $

TIMELESS BEAUTY MEETS COMFORT Great support comes in a pretty package with this Lace ‘N Smooth floral lace underwire bra. Lightly lined stretch floral lace cups are sweetly edged with picot trim and a tiny satin center bow. Support comes from the comfortable underwire construction. Speaking of comfort, Bali’s Comfort-U back design keeps the adjustable straps securely in place. Offering full coverage and a great range of sizes, this style perfectly combines form and function. PRETTY AND STRETCHY – Lovely stretch floral lace cups. EXCELLENT SUPPORT – You’ll get the support you want from the underwire construction. STAY-IN-PLACE STRAPS -Comfort-U back design keeps the fully adjustable straps comfortably in place. FULL-COVERAGE – The complete coverage you want. LACE AND MORE – Floral stretch lace with picot trim and a sweet satin bow. SO MANY SIZE OPTIONS – Available in multiple sizes, so you can find a fit that works best for you. HAND WASH – We recommend hand washing this women’s underwire bra for best results. Hang dry. ; cup size: C ; band size: 36

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Price: 25 $

NATURAL LIFT LIKE NEVER BEFORE Enhance your shape and confidence with the Maidenform women’s push-up bra. Designed with lightly padded push-up cups, this underwire bra delivers natural lift, soft volume, and a flattering rounded silhouette. The smoothing back wing reduces lines and bulges for a sleek look under clothing, while the super-soft fabric feels smooth against skin and disappears beneath tops. Fully adjustable straps convert from traditional to crisscross for versatile wear, making it easy to customize your fit. This everyday bra balances style, support, and all-day comfort- an essential foundation piece for any women’s lingerie collection. SMOOTHING BACK WING – Women’s underwire bra with a smoothing back wing reduces lines and bulges for a polished look under shirts, blouses, and dresses, delivering everyday confidence in a comfortable bra for women. PUSH-UP BRA CUP LIFT – Lightly padded push-up bra cups provide natural lift and rounded shaping, enhancing curves for a flattering silhouette that feels supportive and looks smooth under every outfit in your wardrobe. CONVERTIBLE STRAPS – Fully adjustable bra straps easily convert from traditional to crisscross, providing customized fit and flexible support for women’s bras that adapt to multiple outfits and all-day wear needs. ALL-DAY COMFORT – Crafted with super-soft fabric that feels smooth against skin, this underwire bra for women provides all-day comfort, shaping support, and a no-show look – making it an everyday essential push-up underwire bra. ; cup size: D ; band size: 40

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Price: 46.95 $

SEXY, LACY, COMFY SUPPORT This full-figure bra proves that bras for curvy women can be pretty and sexy, along with being supportive and comfortable. At Glamorise, we think the superb support you need and the feminine look you want can live together beautifully, so that’s how we design our plus-size underwire bras. Our WonderWire design is constructed with a cushioned comfort band plus a padded channel that surrounds the underwire to prevent poking. That protected underwire provides outstanding and comfortable support in every size. Wide cushioned straps are easy on your shoulders and can be adjusted in back for a custom fit, plus the convenient front closure offers effortless on-and-off. Additionally, built-in side panels provide more smoothing and bulge control. You’ll love the look of this feminine underwire bra with its airy stretch lace-top cups and plunging front that accommodates low necklines. Get ready to celebrate how you look and feel in this full-figure, front-close bra. WONDERWIRE TECHNOLOGY – A padded underwire for no-poke comfort. ENHANCED SUPPORT – A cushioned wide inner band provides even more support. LACY AND LOVELY – Airy stretch lace at the top of the cups creates a look that’s as pretty as it is practical. SHOULDER COMFORT – Wide straps adjust in back for a custom fit. SIDE-PANEL SUPPORT – For smooth bulge control. UP-FRONT CLOSURE – A convenient front closure for easy on-and-off. HAND WASH – We recommend washing your curvy underwire bra by hand to preserve the stretch. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1245. ; cup size: C ; band size: 48

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Price: 44.95 $

AMAZING SUPPORT WITHOUT WIRES If you thought it was impossible to find the comfort, the support, and the fit for your curvy figure in a wireless, front-close bra, think again! Here’s a front-close version of our Glamorise bestseller, and it’s as sleek and sexy as the original, combining smoothing satin with lovely lace. Thoughtfully created by our expert team of designers, this wireless bra will become a great addition to your wardrobe and your busy days, offering all-day support and front-close convenience in comfort. At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb support without wires. Comfort is built in everywhere, from the cushioned straps that relieve pressure on your shoulders to the airy, stretch mesh back and sides that move with you. You’ll love the look of the two-section, contoured cups that provide natural shaping, and you’ll appreciate the effortless front closure. With full coverage and support you can count on, this wirefree, front-close support bra really does have it all. IT’S NOT MAGIC; IT’S MAGICLIFT – This legendary support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. NATURAL SHAPING – Contoured cups provide full coverage and natural shaping at every curve. A LITTLE LACE FOR YOUR STYLE – Upper cups of pretty lace for a feminine look. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. EVEN MORE COMFORT – Airy mesh back and sides stretch to move with you. CUSTOM, COMFORT CLOSURE – Front hook-and-eye closure is oh-so-easy. MACHINE WASH – We recommend washing your front-close wireless bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1200. ; cup size: F ; band size: 50

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Price: 27 $

SUPPORT YOU CAN COUNT ON Stay cool, supported, and confident with the Bali Breathe Underwire T-Shirt Bra for women. Designed with full coverage foam cups, this everyday bra provides natural shaping and a smooth look under tees, blouses, and dresses. The super-soft cotton modal lining feels breathable and gentle against your skin, while cotton-modal wrapped around the frame adds lightweight structure and softness. Built-up sides and a smoothing back deliver sleek coverage for a polished finish, making this women’s bra an easy choice for fitted outfits. With adjustable, convertible straps that switch between traditional and crisscross styles, you’ll get flexible support that adapts to your wardrobe. A versatile underwire t-shirt bra that combines comfort, breathability, and everyday wearability FULL COVERAGE CUPS – Full coverage foam cups in this women’s underwire bra deliver shaping, support, and modesty, creating a smooth silhouette under tees, dresses, and blouses for everyday confidence and polished style. T-SHIRT BRA DESIGN – The versatile t-shirt bra design provides natural lift and a sleek look under clothing, making this full coverage bra for women the perfect choice for layering with sweaters, tops, and workwear essentials. BREATHABLE COTTON MODAL – Super-soft cotton-modal lining enhances comfort and breathability, keeping you cool and supported throughout the day in a bra for women designed for softness, airflow, and lightweight wear. SOFT FRAME SUPPORT – Cotton-modal fabric wraps the bra frame to add lightweight structure and softness, delivering subtle support and an underwire bra that adapts to your natural shape for all-day comfort. SMOOTHING BACK DETAIL – Built-up sides and a smoothing back provide extra bra coverage and a streamlined finish from every angle, helping this full coverage t-shirt bra disappear under fitted tops and dresses. ADJUSTABLE CONVERTIBLE STRAPS – Convertible straps adjust for a customized fit and easily switch to crisscross styling, making this bra for women versatile enough to adapt to changing outfits, necklines, and occasions. ; cup size: C ; band size: 40

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Price: 46.95 $

SAY BYE BYE TO BACK PAIN Did you know that the right bra can help to alleviate back and shoulder pain? If this is news to you, you’ve come to the right place. Let this front-close bra from Glamorise open up a new world of comfort without wires! At the heart of the design is our MagicLift technology with its strategically placed, foam-cushioned bands and crisscross structure, providing superb wirefree support. The adjustable front closure and crisscross elastic band construction help to pull your shoulders back to improve your posture, which can help with back pain. More comfort comes from the extra-wide cushioned straps that relieve pressure on your shoulders. Another detail of comfort is the moisture-wicking fabric in the full-coverage contoured cups that keeps you cool and comfortable. Plus, the back-adjustable straps and front-adjustable closure with multiple rows of hooks let you customize your bra for a perfect fit. IT’S NOT MAGIC; IT’S MAGICLIFT – Signature support technology has a crisscross design with cushioned bands that lift, shape, define, and support in comfort without wires. DESIGNED TO IMPROVE POSTURE – The adjustable front closure and crisscross elastic band construction pull your shoulders back for better posture, which can help with back pain. STAY COOL – Cup fabric wicks away moisture to keep you cool and comfortable all day. A LITTLE LOVE FOR YOUR SHOULDERS – Extra-wide, cushioned straps rest gently on your shoulders and adjust in back for your perfect fit. COMFORT CLOSURE UP FRONT – Cushioned hook-and-eye front closure with multiple rows for your perfect fit and easy on-and-off. MACHINE WASH – We recommend machine washing your back support bra in warm water and line drying. DESIGNED IN NEW YORK SINCE 1921 – With over 100 years of experience crafting bras for curvy women, we’re experts at designing and combining comfort and support. SAME AS GLAMORISE BRA STYLE #1265. ; cup size: J ; band size: 58

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Price: 19.99 $

VINTAGE VIBES, TOTAL SUPPORT A classic cone-shaped design gives this Playtex 18 Hour bra a vintage vibe, but the famous M Frame design supports you in the comfort of a wireless bra. Your shoulders will thank you for the contoured cushion straps that relieve pressure and help prevent dig-in – because no one likes that. What you WILL like are the non-foam cups that provide fuller coverage and a built-up back with back and side smoothing, giving you a smooth, sleek look under any outfit. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. COMFORT STRAPS – Contoured, cushioned straps adjust with ease, are designed to stay in place, and help prevent dig-in. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. DETAILS MATTER – Satiny floral print combines a feminine look with outstanding support. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: D ; band size: 40

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Price: 23.99 $

BEAUTIFUL. BREATHABLE. COMFORTABLE. Elevate your every day with this beautiful Bali Breathe underwire bra. Crafted from an ultra-soft cotton modal fabric that caresses your skin, this full-coverage bra has a breathable liner designed to keep you cool and dry. Lightly lined cups are soft, supportive, and concealing, while the built-up back and sides provide all-around smoothing. Stretch lace adds a touch of pretty to a light and airy underwire bra you won’t mind showing off. Everything you wanted was never too much to ask. BALI BREATHE – It’s a sanctuary on your skin every day of the week. ULTRA-SOFT FEEL – Luxe cotton modal fabric caresses the skin. BREATHABLE COMFORT – The bottom band, back, and sides are lined with a breathable cotton modal liner that helps keep you cool and dry. SOFT SUPPORTIVE CUPS – Lightly lined for modesty, the 2-ply cups offer extra support and softness where you most appreciate it. FEMININE DESIGN – Smooth stretch lace adds a touch of pretty. FULL COVERAGE – A comfortable underwire offers the support you want in a full-coverage bra. ALL-AROUND SMOOTHING – Built-up sides and backs provide 360-degree smoothing. CONVERTIBLE STRAPS – Fully adjustable straps convert to crisscross for fashion versatility and additional support. ; cup size: DD ; band size: 40

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Price: 23.99 $

STAY-IN-PLACE SUPPORT Full-coverage support in a bra you can wear with anything – maybe the perfect strapless bra does exist! The One Smooth U Stay In Place Bra features a silicone neckline and under-bust elastic designed to reduce shifting, sliding, and slipping. Multiway straps convert so you can wear it 7 different ways for amazing wardrobe versatility. Detailed with foam-lined cups, SmartComfort technology smooths your back and sides for a no-show under your favorite tops while the underwire design with Anchorstrap technology delivers the outstanding support you need. The perfect strapless bra? You might just have found it. STAYS IN PLACE – Silicone neckline and under-bust elastic help reduce shifting, sliding, and slipping. FULL COVERAGE – Foam cups are designed for shaping, support, and a no-show look under tops. SO SMOOTH – Smart Comfort technology smooths back and sides. UNDERWIRE DESIGN – Underwire bra with Anchorstrap technology provides exceptional support. 7 WAYS TO WEAR – Multiway straps give you 7 ways to wear: classic, strapless, front crisscross, left asymmetrical, right asymmetrical, halter, and back crisscross. HAND WASH – Hand wash with like colors to keep this bra looking new. Do not beach. Line dry. Do not iron. ; cup size: C ; band size: 36

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Price: 23.99 $

LIGHT AND SMOOTH SUPPORT Underwire support was never as light or as comfortable as in this One Smooth U Ultra Light convertible bra. You’ll appreciate the inner sling that comfortably enhances support and natural shaping without the extra bulk. The fabric is extra light and smooth, lying flat under your clothes with no bra lines. The two-ply, deep-U back offers even more smoothing as well as fashion flexibility with low-back clothes. Comfort-U stay-in-place straps stay comfortably in place and convert from traditional to crisscross wear. A finishing touch is the sheer trim at the neckline, as smooth as it is pretty. Bali is the #1 National Bra Brand – Source: Circana, Retail Tracking Service, U.S. Dollar Sales, Women’s Non-Sport Bras, Brand Type: National Brand, 12 Months Ending December 2024. FEEL THE LIGHT – Ultra-light underwire bra for natural support without bulk. SMOOTH OPERATOR – One Smooth U bras lie flat under your clothes with no bra lines. THE INSIDE STORY – Constructed with a soft inner sling for added support and shaping. THE BACK STORY – Two-ply back with deep U shaping for extra smoothing and fashion flexibility with low-back styles. WEAR 2 WAYS – Straps convert from straight traditional to crisscross for all kinds of fashions. SHEER BRILLIANCE – Sheer neckline trim is smooth and pretty. HAND WASH – Bali recommends washing this underwire t-shirt bra by hand in cold water to preserve the shape and save energy. ; cup size: B ; band size: 42