Bras

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Price: 19.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: B ; band size: 40

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Price: 0 $

GET LIFTED – NATURALLY This comfortable wireless bra is designed to provide the light, natural lift and enhanced support you crave. You’ll move freely and easily – thanks to the stay-put comfort band and stretch design. Convertible straps make it easy to switch from traditional to crisscross so you’ll have plenty of wardrobe options. Crafted with X-Temp technology, the smooth design adapts to your body temperature for all-day comfort. Available in an array of colors and sizes, this comfortable bra is finished with a wide striped band for added style. NATURAL LIFT – This comfortable wireless bra features an integrated wire-free design with a natural lift cup and band designed for enhanced support. SO SOFT – This wirefree bra is made from a soft blended fabric with a hint of spandex for the stretch. COOL THAT ADAPTS TO YOU – X-Temp technology is designed to adapt to your body temperature for comfort that lasts all day. STAYS IN PLACE – This full coverage t-shirt bra features a smooth, stay-put comfort band. CONVERTIBLE STRAPS – Designed with adjustable, convertible straps that go from straight to crisscross for the custom fit you love. HOOK-AND-EYE CLOSURE – These women’s bras are made with back hook-and-eye closure for easy on-and-off.

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Price: 27 $

COMFORT WHERE IT COUNTS Say hello to amazingly soft lace that provides all-day comfort with our One Smooth U comfort stretch lace underwire bra. Along with superb support, this underwire bra has soft stretch lace at the neckline that smoothly follows your contours without gaps for a flexible fit. The built-up back and sides of this lace-trimmed bra give you even more smoothing for a sleek look all around. Even better, you’ll love the smooth cups and the convertible, adjustable straps that give you fashion flexibility with different necklines and styles. LIGHTLY LINED CUPS – Lightly lined cups with thin foam padding and non-stretch side panels for targeted support. SUPPORT YOU NEED – Underwire provides the comfortable support you need. FULL COVERAGE YOU WANT – The full coverage you want, with a modern neckline for style options. NO SHOW – The no-show cups of this full-coverage bra disappear under clothes for a smooth look. LOVE THAT LACE – Soft stretch lace smoothly and comfortably follows your contours with a lovely, scalloped V neckline that won’t gap. SMOOTH & SLEEK – This lace-trimmed underwire bra is smartly designed with built-up sides and back for a sleek, smooth look. CONVERTIBLE STRAPS – Wear this underwire bra with straight or crisscross straps for fashion flexibility. ; cup size: B ; band size: 36

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Price: 24 $

COMFORT RUNS THROUGH OUR SEAMS This Bali Cotton Collection 2-Ply Underwire Bra offers the perfect combination of comfort and style – keeping you supported and at ease all day. Crafted from moisture-wicking cotton-spandex fabric with spacer-lined cups, this bra offers just the right amount of breathability, shaping, and support to keep you feeling cool and confident. Ultra-soft, fine gauge stretch cotton-spandex feels smooth against your skin, with no elastics digging in, while the built-up sides and back give you a sleek, smooth fit. This 2-ply full-coverage underwire bra features an inner sling for extra lift and support, with fully adjustable, convertible straps – ensuring a custom, stay-put fit. Finished with delicate organza trim and subtle gold branding for a touch of style, this underwire bra will quickly become your go-to everyday essential. BREATHABLE COTTON BRA – Crafted from a soft, cotton-spandex blend with Cool Comfort technology, these bras for women feature spacer-lined cups that deliver airflow, shaping, and reliable support for everyday wear. STAY COOL AND CONFIDENT – Cool Comfort moisture-wicking fabric helps keep you fresh and dry throughout the day, making this full coverage underwire bra a comfortable choice under t-shirts, blouses, and clingy tops. SOFT, SMOOTH, AND SUPPORTIVE – Super soft fine gauge cotton-spandex feels silky against skin, with no elastics digging in. Built-up sides and back offer all-around smoothing so clothes glide easily over this t-shirt bra for women. FULL COVERAGE WITH LIFT – Designed with 2-ply cups and an inner sling, this cotton bra provides the coverage, lift, and shaping you need, while underwire construction ensures dependable support you can count on in every size. CONVERTIBLE STRAPS AND STYLE DETAILS – Fully adjustable straps convert from traditional to crisscross, giving you versatile wearing options. Finished with delicate organza trim and subtle gold branding for a touch of everyday style. ; cup size: C ; band size: 38

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Price: 15.98 $

BUTTERY SOFT, SMOOTHLY SEXY Feel confident and comfortable in the Maidenform Seamless Push-Up Bra: a longline wireless bra that combines full coverage with natural lift and everyday ease. This longline bralette has soft, sewn-in natural lift bra cups that gently shape without wires, padding, or show-through. Designed for comfort, its seamless bra construction lays flat under clothing for a clean, no-show look. The extended band provides gentle shaping and a stay-in-place feel, while convertible, adjustable straps give you styling flexibility. Whether layered under tees or worn on its own, this bralette is part of the Body Basics collection and available in black, white, nude, pink, purple, and more. Plus size bras are also available. Use the size chart to find your best fit. SEAMLESS BRA DESIGN – This bralette features smooth, stretchy fabric that offers full coverage and a no-show finish under tees, tanks, or clingy knits-making it a go-to bra for everyday wear. PLUNGING PUSH-UP BRA – Lightly lined, sewn-in bra cups provide shaping and natural lift without wires. Consider it a soft lift bralette that supports comfortably and is made for women of all shapes and sizes. WIRELESS SUPPORT – The longline push-up bra band gently hugs your shape for added support and smoothing. This wireless bralette also has a tank-style fit with the bonus of natural lift and soft shaping. CONVERTIBLE BRA STRAPS – Adjustable bra straps convert from traditional to crisscross for easy styling with a variety of tops and dresses, perfect for wardrobe versatility. EVERYDAY COMFORT, BODY BASICS – Part of the Body Basics collection, this wireless bralette is designed for daily wear with comfort-focused features. COLOR & SIZE OPTIONS FOR ALL – Choose from lots of options, like black bras, white bras, nude bras, pink bras, purple bras, and more. Plus size bras are also available. Use the bra size chart to find your best fit. BRA SIZING TIP – We recommend measuring yourself before choosing a bra size. If you’re in between sizes, please size up.

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Price: 24 $

SUPERB COMFORT AND SUPPORT With Bali’s Double Support wireless bra, there’s no need to sacrifice comfort to get the support you need. Its name comes from its signature M-Frame construction and lightly lined wireless cups that give you superb support with a flexible fit. Satiny lace-patterned jacquard fabric lays flat beneath your clothing, adding a delicate touch to this full-coverage bra. You’ll appreciate the comfy, stay-in-place straps and a built-up back that provides incredible back smoothing. Moisture-wicking fabric helps keep you cool and comfortable. TWICE THE SUPPORT – Wireless bra with two-ply cups that provide double support with a flexible fit. THOUGHTFUL CONSTRUCTION – Signature M-Frame cup construction provides flexible support to this women’s wireless bra. A TOUCH OF PRETTY – Satiny lace-patterned jacquard fabric lays flat beneath your clothing. KEEP YOUR COOL – Moisture-wicking Cool Comfort technology keeps you cool and comfortable. STAY-IN-PLACE STRAPS – Comfort-U design for stay-in-place straps. BACK SMOOTHING – A built-up back provides incredible back smoothing. ; cup size: DD ; band size: 38

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Price: 25 $

COMFORTABLE SUPPORT, NO-SHOW LOOK Support you need. Comfort you crave. No-show look you want. The Barely There T-Shirt bra features an underband that is fully encased and designed to provide comfortable shaping and support. Crafted from a sleek and soft fabric and boasting a fused bottom band, this comfortable underwire bra is a no-show beneath your clothes. You’ll find it’s a versatile addition to your wardrobe with a modern open neckline that works with just about any outfit and straps that easily convert from traditional to crisscross. COMFORT UNDERBAND – Fully encased underband is designed to support you in comfort. NO SHOW – Sleek fabric and fused bottom band technology provides a no-show look under your favorite tee. SO SOFT – You’ll love the feel of this comfortable t-shirt bra. OPEN NECKLINE – Modern open neckline makes this underwire bra a versatile pick for any wardrobe. CONVERTIBLE STRAPS – J-hook detailing in back converts straps to crisscross or traditional. BACK CLOSURE – Hook and eye back closure. FEEL THE DIFFERENCE – Part of the One Fab Fit collection, the Barely There Bra flexes to fit for better shaping and support. ; cup size: B ; band size: 40

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Price: 25 $

ONE FAB FIT Say goodbye to guesswork and hello to sexy innovation. The Maidenform One Fab Fit Custom Lift underwire bra offers lift levels determined by your cup size – and all designed to provide the perfect lift for you. You’ll also appreciate the fit flexibility provided by full coverage molded cups that hide smoothly beneath your clothes and adjustable straps that convert two ways. But it gets better. Choose between two different covers: a sexy all-over lace that you’ll be tempted to save for a special occasion (but don’t) and a classic, tailored option you’ll want to wear every day (and why wouldn’t you?). BASICALLY SEXY – Ultra flattering intimate solutions for every body. CUSTOM LIFT – Innovative Custom Lift pads are designed to provide the perfect lift for you by cup size. SMOOTH CUPS – The molded cups of this full coverage bra provide a smooth finish beneath clothing. CHOOSE YOUR LOOK – Romantic all-over lace or an elegant, tailored look with a keyhole cutout in the front. Both bras feature a branded M charm. SUPPORT YOU NEED – The support of an underwire bra with additional support from a lace back wing with mesh lining. CHOOSE YOUR STRAPS – Adjustable straps convert to racerback for wardrobe versatility. THE CLOSURE – You’ll love the fit flexibility of this lift bra, thanks to a 4-row hook and eye closure. ; cup size: D ; band size: 40

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Price: 27 $

STAND TALL, STAY COOL The Bali One Smooth U EverSmooth Posture Boost Bra is an underwire bra for women designed with all-over smoothing and posture bra support. Featuring the EverSmooth Back with SmoothTec technology, this bra helps reduce slouching and provides a secure, supportive fit while appearing virtually invisible under clothes. ComfortLite breathable spacer bra cups add lightweight shaping and modesty, while Cool Comfort fabric helps wick away moisture to keep you cool and comfortable. Wide, no-slip SmartComfort straps flex to fit you perfectly and stay in place without constant adjustment. Finished with a front closure for easy on-and-off convenience, this full-coverage posture bra is a versatile choice in bras for women, offering everyday support with smoothing you can count on. HELPS IMPROVE POSTURE – Underwire bra with EverSmooth Back and SmoothTec technology offers posture bra support, smoothing your back and sides while helping reduce slouching. COOL COMFORT FABRIC – Moisture-wicking Cool Comfort fabric helps keep you cool and comfortable in this full-coverage bra for women. LIGHTWEIGHT SPACER CUPS – ComfortLite breathable spacer cups provide natural shaping, modesty, and lightweight support without extra bulk. SMOOTHING DESIGN – Free-cut fabric at the bottom band, sides, and back creates a virtually invisible look under clothing while delivering all-around smoothing. NO-SLIP STRAPS – SmartComfort stretch straps flex to fit your shape and stay comfortably in place, designed to move with you without stretching out. EASY FRONT CLOSURE – This posture bra for women is finished with a convenient front-close clasp, making it simple to put on and take off. HAND WASH – Hand wash this women’s underwire bra in cold water with like colors to keep it looking new. ; cup size: DD ; band size: 36

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Price: 19.99 $

WORKDAY TO WEEKEND Here’s a wireless bra from Playtex designed for active days, workdays, and everything in between. You’ll stay cool when the day heats up, thanks to the breathable cup lining and moisture-wicking cups. A smooth, wireless design gently conforms to your shape, offering reliable support. Smooth non-foam cups blend seamlessly under tees and fitted clothes. And you’ll especially like the cushioned straps that are designed to stay in place. KEEP YOUR COOL – Cool Comfort moisture-wicking cups and breathable cup liners keep you cool and comfortable. WIREFREE COMFORT – For total comfort and support without the wires. THE ULTIMATE DISAPPEARING ACT – Smooth non-foam cups create a sleek look under any outfit. FOR ACTIVE DAYS OR ANY DAY – Designed for your most active days, but comfy enough for ANY day. NO-SLIP STRAPS – Cushioned straps are designed to stay in place. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: C ; band size: 42