bras

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Price: 25 $

SUPER-SOFT SUPPORT Experience softness that supports with the Maidenform T-Shirt Bra – an underwire bra for women that blends full coverage, cushioned comfort, and a smoothing fit you’ll want to wear every day. Designed with luxuriously soft, suede-like fabric, this style feels gentle against skin while offering reliable, poke-free comfort. The plush cushioned underwire system delivers secure hold without pinching, so you can enjoy shape and support from morning to night. Lightly lined, full-coverage cups enhance your natural shape while helping prevent gaps or spillover, giving you a sleek look under t-shirts, fitted dresses, and blouses. Convertible straps adjust to wear traditional or crisscross, so this bra adapts to your wardrobe and your day. Back and side smoothing panels work with the seamless construction to create a flattering silhouette under clothes, while the hook-and-eye closure ensures a stay-put fit. Whether you’re headed to work, running errands, or relaxing on the weekend, this full-coverage t-shirt bra for women offers dependable support, everyday versatility, and the kind of comfort you’ll look forward to wearing. COMFY UNDERWIRE BRAS FOR WOMEN – This t-shirt bra blends all-day comfort with a smoothing fit and cushioned underwire support. Perfect for everyday wear, it creates a sleek, no-show look under any outfit. LIGHTLY LINED CUPS FOR NATURAL SHAPE – Full-coverage, lightly lined bra cups give this underwire bra for women a smooth, gap-free fit. Designed to flatter your shape while staying invisible under tees, blouses, or dresses. LUXURIOUS SUEDE-LIKE FABRIC – Crafted from ultrasoft, sueded-touch fabric, this t-shirt bra for women feels gentle on skin and lies flat under clothes. The smooth finish makes it an easy, everyday wardrobe essential. CUSHIONED UNDERWIRE COMFORT – Plush padding surrounds the underwire for poke-free wear. This cushion wire design delivers secure hold and shaping without pinching, offering support that feels as good as it looks. CONVERTIBLE STRAPS FOR VERSATILITY – Adjustable straps convert from traditional to crisscross, letting this bra work with a variety of necklines and outfits so you can wear it your way, every day. ALL-DAY COMFORT & SLEEK SILHOUETTE – Back and side smoothing panels help create a flattering fit from every angle. The seamless construction and secure hook-and-eye closure ensure dependable comfort all day long. ; cup size: C ; band size: 36

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Price: 24 $

ADDS UP TO ONE CUP SIZE The Maidenform Love the Lift Natural Boost Bra is the cup-boosting, sexy shaping bra that adds up to one cup size for a natural boost you’ll want every day. Designed for all women, including those with larger busts, this push-up underwire style offers plush padding for maximum lift, shaping, and cleavage without bulk. The demi coverage and low-cut neckline work perfectly under scoop necks and plunging tops, while the soft, satin fabrication feels smooth against your skin and is designed to be sleek under clothes. Plush underwire lining ensures lasting comfort, while fully adjustable straps give you a custom fit. A delicate lace trim along the neckline adds a feminine finishing touch that looks as good as it feels. Wear it your way with three convertible strap options – traditional, halter, or crisscross. Available in black bras, white bras, nude bras, pink bras, and purple bras with core and plus-size options, it’s a bra for women that blends support, style, and versatility. PUSH-UP BOOST FOR NATURAL LIFT – Bras for women with plush padding that add up to one cup size, giving a sexy shaping boost and cleavage while enhancing your natural figure without the bulk of heavier push-up padding. DEMI COVERAGE, LOW-CUT STYLE – A demi bra design with a plunging neckline offers shaping and support that works under scoop necks, V-necks, and low-cut tops, giving you the perfect mix of coverage and flattering style. SOFT, SATIN FABRICATION WITH LACE TRIM – This bra for women features smooth, soft satin fabrication with a delicate lace trim at the neckline for a feminine touch, creating a look that’s both sleek under clothes and stylish on its own. SUPPORTIVE UNDERWIRE COMFORT – Built-in underwire with plush lining delivers soft, reliable lift and shaping for all-day comfort, making this push-up bra a go-to choice for daily wear and special occasions alike. ADJUSTABLE & CONVERTIBLE STRAPS – Fully adjustable straps convert to three ways – traditional, halter, or crisscross – so you can style this bra for women to work with multiple outfit necklines in your wardrobe. COLOR & SIZE OPTIONS FOR ALL – Comes in black bras, white bras, nude bras, pink bras, and purple bras, with core and plus sizes available. Use the size chart to measure your fit and enjoy the versatility of a bra that flatters every size. ; cup size: D ; band size: 36

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Price: 19.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: B ; band size: 38

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Price: 19.99 $

FAN FAVORITE FOR A REASON The lift you want. The support you need. The comfort you deserve. This 18 Hour wireless bra gives you all that and more, starting with the panels in the wireless non-foam cups that provide a gentle lift as well as side support. The satiny, moisture-wicking jacquard fabric helps keep you cool in any season. Cushioned no-slide straps help take the pressure off your shoulders. In need of a comfy lift? Playtex has your back (and your front). ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. KEEP YOUR COOL – Cool Comfort moisture-wicking jacquard fabric helps keep you cool in any season. THE PRESSURE IS OFF – Cushioned straps are designed to stay in place and help take stress off of your shoulders. ALL ABOUT THE DETAILS – Available in a chic animal or floral print for added style. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: DD ; band size: 44

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Price: 27 $

LIGHT AND SMOOTH SUPPORT A spacer bra is designed with lightweight, breathable cups that create a smooth look under clothing while maintaining a comfortable feel. The Bali One Smooth U Ultra Light Underwire Bra combines this spacer cup construction with supportive shaping to create comfortable everyday bras for women, including older women. Ultra-light spacer bra cups and an underwire provide natural shaping without bulk, while the One Smooth U bra design lies flat under clothing to help minimize bra lines. This makes the bra ideal under t-shirts, blouses, sweaters, and other lightweight fabrics. Inside the cups, a soft inner sling provides additional shaping and support while maintaining a lightweight feel. The two-ply back with deep U shaping helps smooth the back and allows flexibility for lower-back clothing styles. Comfort-U convertible bra straps adjust easily and convert from traditional to crisscross so the bra can be worn with a variety of outfits. Designed for everyday comfort, this Bali bra blends smoothing construction, breathable spacer technology, and versatile styling. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ULTRA-LIGHT UNDERWIRE BRAS FOR WOMEN – Designed for natural support without bulk, this women’s bra has ultra-light spacer cups and an underwire that provide shaping plus a breathable, lightweight feel for everyday wear. SMOOTH T-SHIRT BRA DESIGN – One Smooth U bras lie flat under clothing to help minimize bra lines. The seamless spacer bra cups create a smooth look under tees, blouses, sweaters, and other lightweight clothing. SUPPORTIVE INNER SLING CONSTRUCTION – Built with a soft inner sling and spacer bra cups for shaping and support, this women’s underwire bra blends structure and comfort for a lightweight feel. The result? Comfort that lasts. SMOOTHING BRA WITH DEEP U SHAPE – Made with a two-ply back, this bra helps smooth your back while the deep U bra design allows flexibility for lower-back clothing styles, creating a streamlined look in bras for women. ADJUSTABLE CONVERTIBLE BRA STRAPS – Comfort-U bra straps convert from traditional to crisscross for versatility with different outfits. They’re also designed to stay comfortably in place, no matter what your day brings. HAND WASH ONLY – This bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: DD ; band size: 40

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Price: 24 $

SUPERB COMFORT AND SUPPORT With Bali’s Double Support wireless bra, there’s no need to sacrifice comfort to get the support you need. Its name comes from its signature M-Frame construction and lightly lined wireless cups that give you superb support with a flexible fit. Satiny lace-patterned jacquard fabric lays flat beneath your clothing, adding a delicate touch to this full-coverage bra. You’ll appreciate the comfy, stay-in-place straps and a built-up back that provides incredible back smoothing. Moisture-wicking fabric helps keep you cool and comfortable. TWICE THE SUPPORT – Wireless bra with two-ply cups that provide double support with a flexible fit. THOUGHTFUL CONSTRUCTION – Signature M-Frame cup construction provides flexible support to this women’s wireless bra. A TOUCH OF PRETTY – Satiny lace-patterned jacquard fabric lays flat beneath your clothing. KEEP YOUR COOL – Moisture-wicking Cool Comfort technology keeps you cool and comfortable. STAY-IN-PLACE STRAPS – Comfort-U design for stay-in-place straps. BACK SMOOTHING – A built-up back provides incredible back smoothing. ; cup size: D ; band size: 40

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Price: 27 $

MAXIMUM COMFORT, MINIMIZER BRA A minimizer bra is designed to help reduce the appearance of bust projection by redistributing the breast across the cups. The Bali Passion For Comfort Minimizer Underwire Bra helps minimize your profile up to 1.5 inches while providing shaping support and everyday comfort for all women, including older women. This bra for women features a hidden underwire construction designed to provide supportive shaping while maintaining a comfortable feel. Full coverage cups help create a smooth look under tees, blouses, sweaters, and everyday clothing. Fully adjustable straps allow you to customize the fit, while no-slip straps help reduce shoulder stress by staying comfortably in place throughout the day. Pretty lace insets where the cups meet the straps add a feminine detail while maintaining a smooth appearance under clothing. Combining shaping support, smoothing construction, and comfortable everyday design, this Bali minimizer bra helps create a streamlined silhouette while delivering dependable support. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. MINIMIZER BRAS FOR WOMEN – Designed to help minimize your profile up to 1.5 inches while maintaining supportive comfort. This Bali underwire minimizer bra redistributes the breast to create a smoother look under clothing. HIDDEN UNDERWIRE BRA SUPPORT – Hidden underwire bra construction helps provide shaping and support while maintaining a comfortable feel. This underwire bra for women balances supportive lift with everyday comfort. FULLY ADJUSTABLE NO-SLIP BRA STRAPS – Adjustable bra straps help customize the fit while no-slip straps are designed to stay comfortably in place to help reduce shoulder stress and annoyance throughout the day. FULL COVERAGE SUPPORT BRA – Shaping bra cups and supportive construction help create a smooth, balanced silhouette under clothing, making this minimizer bra a dependable everyday bra for women that you’ll reach for every day. LACE BRA DETAIL WITH SMOOTH SHAPING – Feminine lace bra insets where the cups meet the straps add a pretty touch while helping this everyday minimizer bra for women maintain a smooth look under clothing. HAND WASH ONLY – For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: DDD ; band size: 34

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Price: 27 $

STAND TALL, STAY COOL The Bali One Smooth U EverSmooth Posture Boost Bra is an underwire bra for women designed with all-over smoothing and posture bra support. Featuring the EverSmooth Back with SmoothTec technology, this bra helps reduce slouching and provides a secure, supportive fit while appearing virtually invisible under clothes. ComfortLite breathable spacer bra cups add lightweight shaping and modesty, while Cool Comfort fabric helps wick away moisture to keep you cool and comfortable. Wide, no-slip SmartComfort straps flex to fit you perfectly and stay in place without constant adjustment. Finished with a front closure for easy on-and-off convenience, this full-coverage posture bra is a versatile choice in bras for women, offering everyday support with smoothing you can count on. HELPS IMPROVE POSTURE – Underwire bra with EverSmooth Back and SmoothTec technology offers posture bra support, smoothing your back and sides while helping reduce slouching. COOL COMFORT FABRIC – Moisture-wicking Cool Comfort fabric helps keep you cool and comfortable in this full-coverage bra for women. LIGHTWEIGHT SPACER CUPS – ComfortLite breathable spacer cups provide natural shaping, modesty, and lightweight support without extra bulk. SMOOTHING DESIGN – Free-cut fabric at the bottom band, sides, and back creates a virtually invisible look under clothing while delivering all-around smoothing. NO-SLIP STRAPS – SmartComfort stretch straps flex to fit your shape and stay comfortably in place, designed to move with you without stretching out. EASY FRONT CLOSURE – This posture bra for women is finished with a convenient front-close clasp, making it simple to put on and take off. HAND WASH – Hand wash this women’s underwire bra in cold water with like colors to keep it looking new. ; cup size: D ; band size: 44

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Price: 29.99 $

SMOOTHING COMFORT YOUR CURVES DESERVE Soft and silky and sleek. Cool and breathable too. No matter how you describe it, this 18 Hour wireless bra offers the comfort your curves deserve. Designed to provide all-over smoothing, this full-coverage bra offers extra side and back support to help you win the battle of the bulge. The moisture-wicking fabric and breathable lining keep you cool and feel silky-soft against the skin. Sleek non-foam cups and chic satin trim give you a smooth look under any outfit. With a design made for comfort, it’s the perfect go-to for everyday wear. DOUBLE THE COMFORT – Available in a 2-pack for twice the smoothing comfort. ALL-OVER SMOOTHING – All-around smoothing with extra back and side support. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SMOOTH AND SILKY – Soft design with satin trim at the neckline for a barely-there look under tees and clingy knits. KEEP YOUR COOL – Wicking fabric and a breathable liner keep you feeling cool and comfortable all day long. NO-SLIP STRAPS – Adjustable Comfort Straps are cushioned and designed to stay put. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: D ; band size: 36

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Price: 25 $

TWO WAYS TO WEAR IT Convertible straps allow you to wear this women’s underwire bra two ways, traditional or crisscross, for wardrobe versatility. Crafted from a suede-like nylon blend, this comfortable bra provides the underwire support you want. Lightly lined, full-coverage SmartZone cups bring uplift just where you need it. Finished with adjustable straps for a worry-free fit you’re sure to love. SO SOFT – Luxe suede-like fabric feels incredibly soft against your skin. GET THE LIFT – Full-coverage, lightly lined cups bring uplift where you need it. UNDERWIRE SUPPORT – Underwire lends support. PERFECT FIT – Adjustable straps for a custom fit. WEAR IT TWO WAYS – Convertible straps let you wear it two different ways: traditional or crisscross. BACK CLOSURE – Features classic hook-and-eye closure for easy on-and-off. COMFORT DEVOTION – Part of the Comfort Devotion collection. HAND WASH – We recommend hand washing this women’s underwire bra to keep its shape. ; cup size: D ; band size: 36