bras

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Price: 23.99 $

MAXIMUM COMFORT, MINIMIZER BRA A minimizer bra is designed to help reduce the appearance of bust projection by redistributing the breast across the cups. The Bali Passion For Comfort Minimizer Underwire Bra helps minimize your profile up to 1.5 inches while providing shaping support and everyday comfort for all women, including older women. This bra for women features a hidden underwire construction designed to provide supportive shaping while maintaining a comfortable feel. Full coverage cups help create a smooth look under tees, blouses, sweaters, and everyday clothing. Fully adjustable straps allow you to customize the fit, while no-slip straps help reduce shoulder stress by staying comfortably in place throughout the day. Pretty lace insets where the cups meet the straps add a feminine detail while maintaining a smooth appearance under clothing. Combining shaping support, smoothing construction, and comfortable everyday design, this Bali minimizer bra helps create a streamlined silhouette while delivering dependable support. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. MINIMIZER BRAS FOR WOMEN – Designed to help minimize your profile up to 1.5 inches while maintaining supportive comfort. This Bali underwire minimizer bra redistributes the breast to create a smoother look under clothing. HIDDEN UNDERWIRE BRA SUPPORT – Hidden underwire bra construction helps provide shaping and support while maintaining a comfortable feel. This underwire bra for women balances supportive lift with everyday comfort. FULLY ADJUSTABLE NO-SLIP BRA STRAPS – Adjustable bra straps help customize the fit while no-slip straps are designed to stay comfortably in place to help reduce shoulder stress and annoyance throughout the day. FULL COVERAGE SUPPORT BRA – Shaping bra cups and supportive construction help create a smooth, balanced silhouette under clothing, making this minimizer bra a dependable everyday bra for women that you’ll reach for every day. LACE BRA DETAIL WITH SMOOTH SHAPING – Feminine lace bra insets where the cups meet the straps add a pretty touch while helping this everyday minimizer bra for women maintain a smooth look under clothing. HAND WASH ONLY – For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: DDD ; band size: 34

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Price: 17.99 $

SENSATIONAL SUPPORT IN AN ALL-TIME CLASSIC Perfect for those who crave wirefree comfort without skimping on support, this 18 Hour bra brings together a retro cone shape and a vintage vibe that’s both chic and flattering. The famous M Frame and 4-way stretch Spanette fabric team up to offer maximum support, so you can move confidently throughout your day – minus the wires. You’ll also appreciate the back and side smoothing, full-coverage cups, and fully adjustable straps. With its pretty lace design and extra support, this wirefree bra gives you the best of both worlds – retro style and modern stability. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. THE STRAPS – Fully adjustable straps conveniently adjust in the front. MOVE THE WAY YOU WANT – Exclusive Spanette fabric with 4-way stretch for ease of movement. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps ; cup size: B ; band size: 36

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Price: 23.99 $

STAND TALL, STAY COOL The Bali One Smooth U EverSmooth Posture Boost Bra is an underwire bra for women designed with all-over smoothing and posture bra support. Featuring the EverSmooth Back with SmoothTec technology, this bra helps reduce slouching and provides a secure, supportive fit while appearing virtually invisible under clothes. ComfortLite breathable spacer bra cups add lightweight shaping and modesty, while Cool Comfort fabric helps wick away moisture to keep you cool and comfortable. Wide, no-slip SmartComfort straps flex to fit you perfectly and stay in place without constant adjustment. Finished with a front closure for easy on-and-off convenience, this full-coverage posture bra is a versatile choice in bras for women, offering everyday support with smoothing you can count on. HELPS IMPROVE POSTURE – Underwire bra with EverSmooth Back and SmoothTec technology offers posture bra support, smoothing your back and sides while helping reduce slouching. COOL COMFORT FABRIC – Moisture-wicking Cool Comfort fabric helps keep you cool and comfortable in this full-coverage bra for women. LIGHTWEIGHT SPACER CUPS – ComfortLite breathable spacer cups provide natural shaping, modesty, and lightweight support without extra bulk. SMOOTHING DESIGN – Free-cut fabric at the bottom band, sides, and back creates a virtually invisible look under clothing while delivering all-around smoothing. NO-SLIP STRAPS – SmartComfort stretch straps flex to fit your shape and stay comfortably in place, designed to move with you without stretching out. EASY FRONT CLOSURE – This posture bra for women is finished with a convenient front-close clasp, making it simple to put on and take off. HAND WASH – Hand wash this women’s underwire bra in cold water with like colors to keep it looking new. ; cup size: C ; band size: 38

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Price: 23.99 $

MAXIMUM COMFORT, MINIMIZER BRA A minimizer bra is designed to help reduce the appearance of bust projection by redistributing the breast across the cups. The Bali Passion For Comfort Minimizer Underwire Bra helps minimize your profile up to 1.5 inches while providing shaping support and everyday comfort for all women, including older women. This bra for women features a hidden underwire construction designed to provide supportive shaping while maintaining a comfortable feel. Full coverage cups help create a smooth look under tees, blouses, sweaters, and everyday clothing. Fully adjustable straps allow you to customize the fit, while no-slip straps help reduce shoulder stress by staying comfortably in place throughout the day. Pretty lace insets where the cups meet the straps add a feminine detail while maintaining a smooth appearance under clothing. Combining shaping support, smoothing construction, and comfortable everyday design, this Bali minimizer bra helps create a streamlined silhouette while delivering dependable support. Please note: For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. MINIMIZER BRAS FOR WOMEN – Designed to help minimize your profile up to 1.5 inches while maintaining supportive comfort. This Bali underwire minimizer bra redistributes the breast to create a smoother look under clothing. HIDDEN UNDERWIRE BRA SUPPORT – Hidden underwire bra construction helps provide shaping and support while maintaining a comfortable feel. This underwire bra for women balances supportive lift with everyday comfort. FULLY ADJUSTABLE NO-SLIP BRA STRAPS – Adjustable bra straps help customize the fit while no-slip straps are designed to stay comfortably in place to help reduce shoulder stress and annoyance throughout the day. FULL COVERAGE SUPPORT BRA – Shaping bra cups and supportive construction help create a smooth, balanced silhouette under clothing, making this minimizer bra a dependable everyday bra for women that you’ll reach for every day. LACE BRA DETAIL WITH SMOOTH SHAPING – Feminine lace bra insets where the cups meet the straps add a pretty touch while helping this everyday minimizer bra for women maintain a smooth look under clothing. HAND WASH ONLY – For best results, this bra is designed to be hand washed in cold water and line dried to help maintain its shaping support and stretch fabric over time. ; cup size: DDD ; band size: 40

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Price: 17.99 $

VINTAGE VIBES, TOTAL SUPPORT A classic cone-shaped design gives this Playtex 18 Hour bra a vintage vibe, but the famous M Frame design supports you in the comfort of a wireless bra. Your shoulders will thank you for the contoured cushion straps that relieve pressure and help prevent dig-in – because no one likes that. What you WILL like are the non-foam cups that provide fuller coverage and a built-up back with back and side smoothing, giving you a smooth, sleek look under any outfit. FAMOUS M-FRAME – Flexibly supporting women in comfort for decades. COMFORT STRAPS – Contoured, cushioned straps adjust with ease, are designed to stay in place, and help prevent dig-in. WIREFREE COMFORT – Non-foam cups deliver superb support without wires. SIDE & BACK SMOOTHING – Built-up back with side smoothing delivers a flattering fit. DETAILS MATTER – Satiny floral print combines a feminine look with outstanding support. 4-WAY SUPPORT – The TruSUPPORT system is designed for all-over support. From the cups to the sides to the back to the straps. ; cup size: D ; band size: 40

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Price: 21.99 $

SOFT STRETCH COMFORT Fashion meets function with this Maidenform Everyday Luxe Wireless Bra, a design that feels as good as it looks – and, oh yeah, it looks quite lovely. Crafted from premium 4-way stretch modal fabric and paired with soft stretch foam cups that offer a natural lift, this t-shirt bra ensures a comfortable fit all day long. The smoothing 3-ply wing delivers added support and is designed to disappear beneath clothing. With convertible straps, strappy detailing in the back, and a chic gold-tone branded “M” at the front, this bra is not just an everyday essential. It’s a sexy statement piece for any wardrobe. SEXY REDEFINED – Ultra-flattering intimate solutions for every body. NATURAL SHAPING & SUPPORT – Ultra-soft foam cups deliver natural lift and added support. NO-SHOW PERFECTION – Smoothing 3-ply wing is designed to disappear under clothing. ELEVATED COMFORT – Premium 4-way stretch modal fabric and brushed hook-and-eye closure deliver elevated comfort and fit. DETAILS TO DELIGHT – Wireless bra featuring strappy back detailing and a branded gold-tone “M” charm at the center front. TWO WAYS TO WEAR IT – Adjustable, convertible straps can be worn traditional or crisscross for wardrobe versatility. QUALITY FABRIC – Exceptionally soft fabric is designed to be resilient after washing. ; cup size: C ; band size: 34

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Price: 24.99 $

SMOOTHING, SUPPORTIVE, UPLIFTING BRA Built with an inventive taller design featuring crisscross back panels, this Playtex 18 Hour POWER SUPPORTX wireless bra delivers incredible back and side support that just may help you improve your posture! You’ll also appreciate the gentle lift from the non-foam cups, side and back smoothing, and cushioned straps designed to stay in place. And the best part? A convenient front closure that makes dressing easy. Now available in a convenient 2-pack for twice the comfort. FRONT CLOSURE – A front closure for easier fastening and effortless mornings. ULTIMATE LIFT – Magic Rings panels in the cups are designed to provide lift and side support, without the help of wires. SUPPORTIVE BACK PANELS – Crisscross back panels with mesh insets provide extra support and may help to improve posture. COMFORT STRAPS – Cushioned straps are designed to stay in place. WIRELESS – A supportive wirefree frame for total comfort without the wires. SIZE UP – This bra is designed to fit snugly. If you prefer a less snug fit, consider sizing up a band size. 4-WAY SUPPORT – Higher sides and back for extra smoothing, full-coverage cups for support and containment, and comfy straps for all-day comfort. DOUBLE THE COMFORT – Now available in a convenient 2-pack. ; cup size: DD ; band size: 38

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Price: 17.99 $

COOL, COMFORTABLE, & SMOOTH Cool, comfortable, smoothing support in a wirefree bra. This Playtex 18 Hour smoothing t-shirt bra is designed with higher sides for bulge control, fuller cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. The breathable lining in the cups and back, along with all-over wicking, keeps you cool throughout the day. A cushioned underband supports your curves in comfort and feels silky-smooth against the skin – and you’re going to love the shiny jacquard trim that highlights the straps, cups, and underband. The best part? This smooth wirefree bra virtually disappears beneath even the clingiest of clothes. BREATHABLE, WICKING COMFORT – Breathable bra lining in the cups and back and all-over Cool Comfort moisture-wicking fabric keep you cool and comfortable. SILKY SOFT COMFORT – This full-coverage bra’s cushioned underband feels smooth and soft against the skin, supporting your curves in comfort. WIRELESS & WONDERFUL – The support you want, minus the underwire. SMOOTH AND SLEEK – This t-shirt bra virtually disappears under tees and other clingy knits. DESIGN DETAILS – Jacquard trim along neckline and a portion of the underband, with smooth cups designed for a smooth look under clothes. 4-WAY SUPPORT – This t-shirt bra has a 4-way support system with higher sides for bulge control, fuller cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. ; cup size: DDD ; band size: 46

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Price: 19.99 $

COMFORT RUNS THROUGH OUR SEAMS Stay cool, supported, and comfortable in the Bali Cotton Collection Underwire T-Shirt Bra for women. Crafted from breathable, moisture-wicking cotton-spandex fabric, this underwire bra is designed to deliver everyday comfort with a polished look under clothing. The smooth stretch cotton feels soft against skin, while perforated foam cups with built-in zonal support enhance airflow, shaping, and lift where you need it most. Built-up sides and a smoothing back help create a sleek silhouette under t-shirts, blouses, and dresses. This full-coverage women’s bra also features adjustable, convertible straps that can be worn straight or crisscross for styling versatility. Finished with delicate organza trim and subtle gold branding, this cotton t-shirt bra is a stylish, supportive option in bras for women that you’ll want to wear on repeat. BREATHABLE T-SHIRT BRA FOR WOMEN – Designed with perforated foam cups and breathable cotton-spandex fabric, this underwire bra offers airflow and shaping, making it a comfortable everyday bra for women. MOISTURE-WICKING COMFORT – Crafted with Cool Comfort fabric, this women’s underwire bra wicks away moisture to keep you feeling fresh and comfortable all day, making it a smart choice in bras for women. FULL COVERAGE & SUPPORTIVE FOAM CUPS – This full-coverage bra with underwire support features zonal shaping for lift and natural contour, delivering a smooth look under tees, blouses, and dresses. ALL-AROUND SMOOTHING BRA – Built-up sides and a smoothing back help reduce bulges and create a polished silhouette, while the soft cotton-spandex fabric feels comfortable against skin. ADJUSTABLE CONVERTIBLE STRAPS WITH STYLE – Fully adjustable straps convert from traditional to crisscross for flexible styling, while organza trim and subtle gold branding add a feminine finish. ; cup size: DD ; band size: 40

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Price: 23.99 $

SUPPORTIVE, SHAPING, AND OH-SO COMFORTABLE When a customer told us, “I don’t know how I have lived without this bra,” we were delighted but not surprised. This Comfort Revolution underwire bra is one of the most comfortable underwire bras we’ve ever designed. It starts with lined foam cups that fit your curves beautifully. More comfort comes from the soft band that gently flexes to move with you. You’ll love the convenience of a front closure with a U-shaped notch that adds a little plunge, as well as the Cool Comfort fabric that wicks moisture away from the skin to keep you cool and comfortable. THE SUPPORT YOUR CURVES NEED – Lined foam cups fit your curves beautifully. KEEP YOUR COOL – Cool Comfort fabric wicks away moisture to keep you cool and comfy all day. OUT IN FRONT – Front-close convenience makes getting dressed that much easier. ADJUSTABLE STRAPS – Fully adjustable straps for a customized fit. SMOOTH ALL AROUND – Built-up back and side for smoothing and support. COVERAGE YOU WANT, WITH A LITTLE PLUNGE – Full coverage with a flattering U-shaped front notch. HAND WASH – We recommend hand washing this women’s underwire bra for best results. Hang dry. ; cup size: B ; band size: 40