bras

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Price: 13.98 $

ONE BEAUTIFUL BALCONETTE BRA Meet the Maidenform M Wireless Balconette Strapless Bra: where buttery-soft fabric meets seamless shaping in one flattering, wireless bra design. This full coverage strapless bra is modern, versatile, and effortlessly smooth under clothes, thanks to stretch foam cups that offer gentle shaping and soft support without wires. The clean balconette bra neckline enhances your natural shape, while the seamless fabric and hook-and-eye back closure create a polished, no-show finish. Adjustable convertible straps can be worn eight different ways-including strapless, halter, crisscross, one-shoulder, and more-giving you styling flexibility for any outfit. Whether layered under a tee or paired with open necklines, this balconette bra blends comfort and confidence with every wear. Maidenform M: Because why wouldn’t you choose a bra as confident as you are? MODERN STRAPLESS BRAS FOR WOMEN – Designed with a full coverage balconette bra neckline that enhances your natural lift and flatters your shape, perfect under scoopnecks, wide necklines, and off-the-shoulder looks. SEAMLESS & SOFT – Made with buttery-soft, seamless fabric that smooths comfortably under clothing. This wireless bra for women creates a polished, no-show finish for everyday wear. LIGHTLY LINED FOAM CUPS – Stretch foam bra cups provide gentle shaping and smoothing support without the need for padding or underwire-just natural lift bra in a comfortable silhouette. WIRELESS SUPPORT – A set-in frame and soft side boning offer support, giving you structure and comfort in one lightweight wireless bra design. 8-WAY CONVERTIBLE BRA STRAPS – Fully adjustable bra straps convert eight different ways: classic, halter, crisscross, strapless, and more, for styling flexibility with any outfit. EASY ON & OFF – Finished with a brushed hook-and-eye back closure for a secure, comfy fit that’s easy to put on or take off at the end of the day.

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Price: 13.98 $

ONE BEAUTIFUL BALCONETTE BRA Meet the Maidenform M Wireless Balconette Strapless Bra: where buttery-soft fabric meets seamless shaping in one flattering, wireless bra design. This full coverage strapless bra is modern, versatile, and effortlessly smooth under clothes, thanks to stretch foam cups that offer gentle shaping and soft support without wires. The clean balconette bra neckline enhances your natural shape, while the seamless fabric and hook-and-eye back closure create a polished, no-show finish. Adjustable convertible straps can be worn eight different ways-including strapless, halter, crisscross, one-shoulder, and more-giving you styling flexibility for any outfit. Whether layered under a tee or paired with open necklines, this balconette bra blends comfort and confidence with every wear. Maidenform M: Because why wouldn’t you choose a bra as confident as you are? MODERN STRAPLESS BRAS FOR WOMEN – Designed with a full coverage balconette bra neckline that enhances your natural lift and flatters your shape, perfect under scoopnecks, wide necklines, and off-the-shoulder looks. SEAMLESS & SOFT – Made with buttery-soft, seamless fabric that smooths comfortably under clothing. This wireless bra for women creates a polished, no-show finish for everyday wear. LIGHTLY LINED FOAM CUPS – Stretch foam bra cups provide gentle shaping and smoothing support without the need for padding or underwire-just natural lift bra in a comfortable silhouette. WIRELESS SUPPORT – A set-in frame and soft side boning offer support, giving you structure and comfort in one lightweight wireless bra design. 8-WAY CONVERTIBLE BRA STRAPS – Fully adjustable bra straps convert eight different ways: classic, halter, crisscross, strapless, and more, for styling flexibility with any outfit. EASY ON & OFF – Finished with a brushed hook-and-eye back closure for a secure, comfy fit that’s easy to put on or take off at the end of the day.

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Price: 9 $

FITS LIKE A DREAM Your favorite boyshort cut gets an ultra-soft upgrade, making these women’s boxers perfect for lounging or layering. Part of the Maidenform Dream collection, this cotton boyshort underwear offers full coverage and ultra-soft fabric for absolute comfort. A no-pinch, no-dig lace waistband keeps you comfy wherever you go. You’ll love how this chic style molds to the body and provides rear definition and lift. Designed to fit snugly, you should order one size up if you prefer a more forgiving fit. DESIGNED TO FIT SNUGLY, ORDER ONE SIZE UP IF YOU PREFER A MORE FORGIVING FIT. COTTONY SOFT – This boyshort panty is lightweight and surprisingly soft, thanks to the comfort of the cotton-rich fabric. MID RISE – Mid-rise styling for all-day comfort. FULL BACK COVERAGE – For the stay-put confidence you like. COMFY STRETCH FABRIC – Molds to the body for a smooth look and all-day comfort. COMFORT AT THE WAIST – No-pinch, no-dig lace waistband for all-day comfort. BOYSHORT SILHOUETTE – These women’s boxers offer the fullest hip length for extra coverage with leg openings that hit under the cheeks and minimize lines under clothes. COTTON GUSSET – The softness and comfort where you need it most. NO TAGS, NO PROBLEM – This comfortable underwear for women is completely tag free. WE KNOW BOYSHORTS – Why look anywhere else than the industry leader for your women’s boxer underwear? LOTS OF OPTIONS – Available in an array of fun colors and prints, each sold separately. COLD WATER WASH – Maidenform recommends machine washing this boyshort panty in cold water to help reduce energy usage.

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Price: 20.99 $

COMFORT RUNS THROUGH OUR SEAMS Designed for your everyday needs, this Bali Cotton Collection Underwire T-Shirt Bra is more than just support – it’s a breath of fresh air. You’ll feel the difference with breathable, moisture-wicking cotton-spandex fabric and perforated inner cups, working together to keep you cool and comfortable. The soft, smooth stretch cotton-spandex feels luxurious against your skin, while built-up sides and back create a sleek, smooth silhouette. Offering full coverage and reliable underwire support, this fully adjustable convertible t-shirt bra features foam cups and zonal support for an extra lift right where you need it. Finished with organza trim and subtle gold branding, this is one underwire bra you’ll want to wear on repeat. AIRY DESIGN – Breathable cotton-spandex fabric and lining featuring perforated inner cups. STAY COOL – Cool Comfort fabric wicks away moisture, keeping you cool and comfortable. SOFT AND SMOOTH – Super soft fine stretch cotton-spandex with no elastics against your skin, plus built-up sides and back for all-around smoothing. THE COVERAGE – Full coverage underwire style with supportive foam cups and built-in zonal support for extra lift. CONVERTIBLE STRAPS – Fully adjustable straps with back adjustability and convertibility are designed to stay in place. DESIGN DETAILS – Features organza trim at the neckline and center gore, along with subtle gold branding for added style. ; cup size: D ; band size: 34

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Price: 23.99 $

ONE FAB FIT Say goodbye to guesswork and hello to sexy innovation. The Maidenform One Fab Fit Custom Lift underwire bra offers lift levels determined by your cup size – and all designed to provide the perfect lift for you. You’ll also appreciate the fit flexibility provided by full coverage molded cups that hide smoothly beneath your clothes and adjustable straps that convert two ways. But it gets better. Choose between two different covers: a sexy all-over lace that you’ll be tempted to save for a special occasion (but don’t) and a classic, tailored option you’ll want to wear every day (and why wouldn’t you?). BASICALLY SEXY – Ultra flattering intimate solutions for every body. CUSTOM LIFT – Innovative Custom Lift pads are designed to provide the perfect lift for you by cup size. SMOOTH CUPS – The molded cups of this full coverage bra provide a smooth finish beneath clothing. CHOOSE YOUR LOOK – Romantic all-over lace or an elegant, tailored look with a keyhole cutout in the front. Both bras feature a branded M charm. SUPPORT YOU NEED – The support of an underwire bra with additional support from a lace back wing with mesh lining. CHOOSE YOUR STRAPS – Adjustable straps convert to racerback for wardrobe versatility. THE CLOSURE – You’ll love the fit flexibility of this lift bra, thanks to a 4-row hook and eye closure. ; cup size: D ; band size: 34

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Price: 19.99 $

STAND TALL, FEEL GREAT Remarkably engineered, this wirefree bra with pretty jacquard cups is designed with an innovative bra frame that provides excellent back support that may even help improve your posture. You’ll also appreciate the Magic Rings technology in the wirefree cups for side support and lift and the crisscross back panels with mesh insets for side and back smoothing. Cushioned straps are designed to stay in place. The best part? A front closure that makes getting dressed a breeze. BACK SUPPORT – Innovative PowerSupportX bra frame provides back support that may help improve your posture. THE SUPPORT YOU NEED – Magic Rings technology in the wirefree cups for side support and lift. EVEN MORE WIRELESS SUPPORT – 4-way TruSUPPORT system provides higher sides for bulge control, fuller cups for natural shaping, wider, cushioned straps for all-day ease, and a smoother back for enhanced stability. WE HAVE YOUR BACK – Crisscross back panels with cool mesh insets provide side and back smoothing for bulge management. FRONT CLOSURE – Front hook closure makes getting dressed a breeze. SIZE UP – This smoothing bra is designed to fit snugly because of the supportive back panels. Consider sizing up in the band if you prefer a less snug fit. NO-SLIP STRAPS – Comfort Cushion straps are designed to stay in place. ; cup size: B ; band size: 42

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Price: 23.99 $

A FLEXIBLE FIT The reviews are in, and we’re not surprised. Customers love the wire-free comfort of this Comfort Revolution wireless bra. It’s smartly engineered with two-ply side and back support, so you look your smoothest and shapeliest from every angle. Moisture-wicking Cool Comfort fabric keeps you cool and comfortable. Support comes from foam cups that stretch for a flexible fit while the Comfort Band gently flexes to move with you. Need more convincing? This full-coverage bra features wide, adjustable straps engineered to stay in place. STAY COOL – Cool Comfort fabric helps wick moisture and keep you cool and comfortable. COMFY SUPPORT – Foam cups stretch for a flexible fit. SMOOTH AND SHAPELY – Knit-in, 2-ply side and back support, so you look your smoothest and shapeliest from every angle. COMFORT BAND – Gently flexes to move with you. STAYS IN PLACE – Comfort-U design for stay-in-place straps and back. ADJUSTABLE STRAPS – Comfortable, wider-than-usual straps adjust for a custom fit. THE CLOSURE – Three-option hook-and-eye back close. HAND WASH – Hand wash cold water, with like colors. Do not use fabric softener. Do not bleach. Line dry. Do not iron. ; cup size: D ; band size: 36

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Price: 23.99 $

BEAUTIFUL. BREATHABLE. COMFORTABLE. Elevate your every day with this beautiful Bali Breathe underwire bra. Crafted from an ultra-soft cotton modal fabric that caresses your skin, this full-coverage bra has a breathable liner designed to keep you cool and dry. Lightly lined cups are soft, supportive, and concealing, while the built-up back and sides provide all-around smoothing. Stretch lace adds a touch of pretty to a light and airy underwire bra you won’t mind showing off. Everything you wanted was never too much to ask. BALI BREATHE – It’s a sanctuary on your skin every day of the week. ULTRA-SOFT FEEL – Luxe cotton modal fabric caresses the skin. BREATHABLE COMFORT – The bottom band, back, and sides are lined with a breathable cotton modal liner that helps keep you cool and dry. SOFT SUPPORTIVE CUPS – Lightly lined for modesty, the 2-ply cups offer extra support and softness where you most appreciate it. FEMININE DESIGN – Smooth stretch lace adds a touch of pretty. FULL COVERAGE – A comfortable underwire offers the support you want in a full-coverage bra. ALL-AROUND SMOOTHING – Built-up sides and backs provide 360-degree smoothing. CONVERTIBLE STRAPS – Fully adjustable straps convert to crisscross for fashion versatility and additional support. ; cup size: D ; band size: 36

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Price: 23.99 $

FEEL THE COOL Bali’s Coolest Smoothing Strapless Minimizer Bra stays secure, all while keeping you cool and comfortable – now that’s something to get excited about. Crafted from quick-drying fabric that’s moisture wicking, it feels cool to the touch. A breathable spacer liner in the cups promotes airflow. The unique design reduces your bustline appearance by up to 1.5 inches while built-up sides and back boost all-over smoothing. No need to worry about slipping either, thanks to the bonded silicone gripper at the sleek, foam-free cups. Removable straps convert six different ways for wardrobe versatility. Highlighted with lace inserts, this women’s smoothing underwire bra combines style with exceptional comfort in one amazing design. Bali – Where cool, smooth, and comfortable meet. COOL & COMFORTABLE – This strapless bra is crafted from cool-to-the-touch fabric with a breathable spacer lining for airflow. QUICK DRYING – Moisture-wicking technology and quick-drying fabric team up to keep you comfortable. MINIMIZE YOUR BUSTLINE – Encased underwire reduces bustline appearance by up to 1.5 inches. ULTIMATE ALL-AROUND SMOOTHING – Built-up sides and back help smooth out bulges, providing the ultimate in all-over smoothing. A CLOSER FIT – Back smoothing is achieved with a closer fit, so you may want to go up a band size. If you are in between sizes, we suggest sizing up. NO FOAM, NO BULK – Foam-free 2-ply cups slide smoothly under clothing. WORRY-FREE FIT – Bonded silicone gripper on the cups for stay-put confidence. THE STRAPS – Removable straps convert six ways for versatility and additional support. DESIGN DETAILS – Breathable lace inserts add a touch of pretty and are virtually invisible under clothes. ; cup size: C ; band size: 40

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Price: 23.99 $

MAXIMUM COMFORT, MINIMIZER BRA Bali’s Passion for Comfort minimizer underwire bra delivers on its promise, minimizing your profile by up to 1.5 inches in sublime comfort for everyday wear. The key to comfort lies in the hidden underwire that lifts gently but efficiently. You’ll appreciate the seamfree cups and silky fabric that disappear under tees and other clingy clothes for the smooth, sleek look you want. This minimizer underwire bra is available in a wide range of sizes, so you’re sure to find the size that works for you. SAY BYE-BYE TO UP TO 1.5 INCHES – Full-coverage bra with minimizer construction can pare your profile by up to 1.5 inches. SHAPING & SUPPORT – The encased underwire and 2-ply supportive fabric provide the shaping and support you want in a full-coverage bra. SMOOTH, SILKY, AND SEAMFREE – Underwire bra with lightly lined 2-ply cups that disappear under tees and other clingy clothes. COMFORT STRAPS – No-slip straps help alleviate shoulder stress. ALL ABOUT THE DETAILS – This pretty minimizing bra has lace insets where cups meet the straps. and a 3-column, 2-row hook & eye closure. CUSTOMIZE YOUR FIT – Straps adjust in the back so you can find your perfect fit. HAND WASH – Hand wash cold with like colors, no bleach. Hang to dry. SIZING TIP – Minimizer bras are meant to fit snugly for shaping. If you’re between sizes, we recommend sizing up for maximum comfort. ; cup size: D ; band size: 38